Look through the key statistics analysis before diving in deeper into our report:
| Parameter | Current result | Assessment |
|---|---|---|
| Meta title | Schuhe, Mode und Accessoires online kaufen | Schnelle Lieferung von Zalando | As meta title is a ranking factor, it's quite important to stick to search engine recommended length of aroun 50-60 characters. This website's meta title is 75 characters long. |
| Description | Entdecke Schuhe, Mode und Accessoires der aktuellen Saison online | Schnelle und versandkostenfreie Lieferung | Zalando | This meta description is 119 characters in length. Google suggests up to 320 characters at the very most to make sure the whole meta description is visible in search results page. |
| <meta> keywords | Schuhe, Damenschuhe, Herrenschuhe, Mode, Kleidung, Bekleidung, Fashion, Taschen, Accessoires, Online-Shop, Schuhe online, Zalando | Strangely enough, meta keywords still seem to be used. We would not go down that road unless very carefully - meta keywords have not been known as a positive ranking factor for a while now. |
| Site speed | Around 1.135 seconds | The website load speed is rather good. |
| Alexa global rank | 27632, as last checked | According to Alexa and the Global rank, the site is quite well known. |
| Links on homepage | Around 229 links | This is a well-judged amount of links for a homepage. |
| Backlinks amount | Approximately 182 | A good amount of backlinks. |
| HTML size | 104KB | A very good result, this. Remember, search engines such as Google place a lot of their website ratings on its speed. |
| Website host server overview | Server status: online. Server IP address for this website is 23.0.33.249. | We apologize, but for some reason we were unable to gather enough data to provide a detailed insight at this time. |
If the basic information we presented you with above is not enough, get ready to dive in much deeper!
Now that the numbers are taken care of, we can go deeper and try to analyse the website from a user's perspective. More specifically, let's see if we can identify the target audience as well as a few related websites and categories.
| Parameter | Current result | Assessment |
|---|---|---|
| Related categories | Shopping > Clothing Shopping Business and Industry People and Society > Relationships and Dating |
The website falls into one or all of these categories, and, obviously, these are the areas of interest for the target audience. |
| Alternative websites | peek-cloppenburg.at zalando.ch stylight.at ottoversand.at sportscheck.at |
These websites fall into the same categories as zalando.at, more or less. By extension, they compete with the analysed website for the same target audience. |
| Possibly visited | zalando-lounge.at esprit.at adidas.at at.tommy.com bonprix.at |
The people that visit zalando.at also seem to have a marked interest in these websites. |
Trying to acquire very accurate visitor data is immensely difficult and can only be done when given direct access to the server. However, there are ways to get approximate numbers.
The numbers themselves probably say enough, but we'll add some insight where possible.
| Parameter | Current result | Assessment |
|---|---|---|
| Approximate traffic per month | 2.07M | The website is clearly extremely popular. |
| Delta of monthly traffic | -7.65% | Visitor amount has decreased somewhat over the past month when compared to the month before that. |
| Approximate time on site | 8:08 | Wow, that's a great average result! The website must have some incredible content to keep visitors occupied. |
| zalando.at Visitor Bounce Rate | 23.27% | A alrge portion of visitors find what they are looking for on this website. |
ALEXA rating is based on the number of visitors a given page receives. The higher the visitor count, the higher the rating. Currently, ALEXA has over 4 million websites indexed. If you sense cynicism in our words, you're not mistaken - we think Alexa rating is overrated, to put it mildly. A website's worth (and contextual popularity) is more than the sum of the views. So take the rank with a grain of salt.
Servers are physical storage devices that contain all the files and databases associated with a specific website, sometimes more than one. At times, a server makes up several virtual devices - separate servers used for shared hosting (tends to be cheaper). Entering website address into the address bar of your browser starts the request process during which your browser contacts the server and asks for specific files and database entries in order to display the requested website.
What follows is certainly very geeky, but informative for the knowing. Dig in:
| Header detail |
|---|
HTTP/1.1 200 OK Cache-Control: no-cache, must-revalidate, no-store Content-Language: de-AT Content-Type: text/html;charset=UTF-8 Expires: Wed, 10 May 2017 06:48:01 BST Last-Modified: Wed, 10 May 2017 05:48:01 GMT P3p: CP="Zalando does not have a P3P policy. See https://www.zalando.co.uk/p3p-cookies/ for more info." Pragma: no-cache Server: Skipper X-Flow-Id: UPue9HupPkuJRwAAAACFZQ X-Frame-Options: SAMEORIGIN X-Powered-By: Skipper X-Zalando-Child-Request-Id: o5TnfhzKqTmBxK-Y Vary: x-forwarded-protocol Vary: host Date: Wed, 10 May 2017 05:48:01 GMT Transfer-Encoding: chunked Connection: keep-alive Connection: Transfer-Encoding Set-Cookie: ADRUM_BTa="R:0|g:de42766a-5635-4ca5-aa3e-f5e28db5df08"; Version=1; Max-Age=30; Expires=Wed, 10-May-2017 05:48:31 GMT; Path=/; Secure Set-Cookie: JSESSIONID=92B7BE7C02A79F5920B2F5D0880AAAD3.jvm_http36_p0121; Path=/; Secure; HttpOnly Set-Cookie: PESSIONID=z39dkw7kaoijw-z1y7r20kkst59x-zo0qy0i; Domain=.zalando.at; Expires=Fri, 09-Jun-2017 05:48:01 GMT; Path=/; HttpOnly Set-Cookie: CUSTOMER=SLAkgrqVyWVuMRH60/wlHiXRF384FjEz7rC9mNU4Mv15rr1BLzdPlxhTtIOjZNIE3uJ0jZGb95t7AqiOYoFEMCfDiCeGyhs7hTeZQh4QMePP+Vz4LFSf6yl8fwHl3Vyqh6rSD1SufZF+Tx850HKSi+b3S6r9uf7EIu1u4eqRa+ReJ2NBAuvdNG0hr8SMQnUNg6bbngYb41ZRXN8HMFD6UuPtqKRytSEC+BUyaHMF79gmXu1hLMHXpUoQ4Ztu1p3ktzebKgHnddg=; Domain=.zalando.at; Expires=Sat, 08-May-2027 05:48:01 GMT; Path=/; Secure; HttpOnly Set-Cookie: BIGipServerzalando_http=606158858.20480.0000; path=/ Set-Cookie: frsx=AAAAAPqUXaOJ_lbfpqQkI8abJ0pA1wRA-EjIMJSPhUK6eZi6yW8Xu6y0AUoY7QkNjTGdslxcb9vSmNtMITx7diopHHwZv9kpylyDcUSHZylU9vgA53An7XN4guqpgswXsLvXOVaE84hwPVlthCTKcjg=; Path=/; Domain=zalando.at; Max-Age=3600; Secure Set-Cookie: Zalando-Client-Id=51b514cd-8734-44a8-999f-20fd076a6919; Path=/; Domain=zalando.at; Max-Age=15552000; HttpOnly; Secure |
| WHOIS |
|---|
domain: zalando.at registrant: ZS9794480-NICAT admin-c: ZS9794481-NICAT tech-c: ZS9794481-NICAT nserver: a10-67.akam.net nserver: a1-138.akam.net nserver: a12-64.akam.net nserver: a2-66.akam.net nserver: a3-67.akam.net nserver: ns1.dns.interoute.net remarks: 154.15.200.6 nserver: ns2.dns.interoute.net remarks: 154.15.247.98 nserver: ns3.dns.interoute.net remarks: 154.15.201.6 changed: 20160318 02:05:05 source: AT-DOM personname: Robert Gentz organization: Zalando SE street address: Tamara-Danz-Strasse 1 postal code: 10243 city: Berlin country: Germany phone: +4930200088400 fax-no: +493027594693 e-mail: nic-hdl: ZS9794480-NICAT changed: 20140917 18:43:55 source: AT-DOM personname: Robert Gentz organization: Zalando SE street address: Tamara-Danz-Strasse 1 postal code: 10243 city: Berlin country: Germany phone: +491722619116 e-mail: nic-hdl: ZS9794481-NICAT changed: 20140917 18:43:56 source: AT-DOM |
Now that you are hopefully done with zalando.at, we invite you to read more of our in-depth reports. Try entering a new domain address in the search form at the top of this page, or on the homepage. Alternatively, refer to this list for more website overviews:
We have found so many alternative TLD extensions for zalando.at. Here is the full list with 580 entries:
The following list of most frequent domain address mistypes associated with zalando.at contains at least 1224 entries: