Look through the key statistics analysis before diving in deeper into our report:
| Parameter | Current result | Assessment |
|---|---|---|
| Meta title | Home - Vintage Lighting | As meta title is a ranking factor, it's quite important to stick to search engine recommended length of aroun 50-60 characters. This website's meta title is 23 characters long. |
| Description | Shop our Vintage Industries Collections include Vintage Lighting, Vintage Marine, Bulbs & Components and & Vintage Decor. Free Shipping in NZ. | This meta description is 143 characters in length. Google suggests up to 320 characters at the very most to make sure the whole meta description is visible in search results page. |
| Site speed | Around 3.7517 seconds | Website ranking and usability can be greatly improved by reducing the time it takes to load it. |
| Alexa global rank | 16696940, as last checked | Based on Alexa Global, we can assume the website is not very popular. Mind you, Alexa's worth is questionable at best. |
| Links on homepage | Around 46 links | This is a well-judged amount of links for a homepage. |
| Backlinks amount | Approximately 3 | The number of backlinks seems awfully low. If possible, the webmaster should work towards building more through quality content and public awareness. |
| HTML size | 33.9KB | Ah. Well. We were hoping for better results... We would urge the website owners to improve load speed as soon as possible. |
| Website host server overview | Server status: online. Server IP address for this website is 103.16.181.80. | We apologize, but for some reason we were unable to gather enough data to provide a detailed insight at this time. |
If the basic information we presented you with above is not enough, get ready to dive in much deeper!
Now that the numbers are taken care of, we can go deeper and try to analyse the website from a user's perspective. More specifically, let's see if we can identify the target audience as well as a few related websites and categories.
| Parameter | Current result | Assessment |
|---|---|---|
| Alternative websites | retrolights.co.nz boudi.co.nz mrralph.co.nz accentlighting.co.nz noozi.co.nz |
These websites fall into the same categories as vintagelighting.co.nz, more or less. By extension, they compete with the analysed website for the same target audience. |
Trying to acquire very accurate visitor data is immensely difficult and can only be done when given direct access to the server. However, there are ways to get approximate numbers.
The numbers themselves probably say enough, but we'll add some insight where possible.
| Parameter | Current result | Assessment |
|---|---|---|
| Approximate time on site | 2:11 | Pretty good for an average time spent, wouldn't you say? |
ALEXA rating is based on the number of visitors a given page receives. The higher the visitor count, the higher the rating. Currently, ALEXA has over 4 million websites indexed. If you sense cynicism in our words, you're not mistaken - we think Alexa rating is overrated, to put it mildly. A website's worth (and contextual popularity) is more than the sum of the views. So take the rank with a grain of salt.
Servers are physical storage devices that contain all the files and databases associated with a specific website, sometimes more than one. At times, a server makes up several virtual devices - separate servers used for shared hosting (tends to be cheaper). Entering website address into the address bar of your browser starts the request process during which your browser contacts the server and asks for specific files and database entries in order to display the requested website.
What follows is certainly very geeky, but informative for the knowing. Dig in:
| Header detail |
|---|
HTTP/1.1 200 OK Date: Mon, 23 Oct 2017 10:41:17 GMT Server: Apache/2.4.10 (Debian) X-Powered-By: PHP/5.6.30-0+deb8u1 Vary: Accept-Encoding,Cookie Cache-Control: max-age=3, must-revalidate Strict-Transport-Security: max-age=15768000 Cache-Control: max-age=600, private, must-revalidate Transfer-Encoding: chunked Content-Type: text/html; charset=UTF-8 |
| WHOIS |
|---|
version: 8.0 query_datetime: 2017-11-17T18:22:45+13:00 domain_name: vintagelighting.co.nz query_status: 200 Active domain_dateregistered: 2013-05-27T15:15:21+12:00 domain_datebilleduntil: 2018-05-27T15:15:21+12:00 domain_datelastmodified: 2017-09-15T11:50:56+12:00 domain_delegaterequested: yes domain_signed: no registrar_name: Umbrellar Limited t/a Freeparking registrar_address1: Level 2, 2 Devon St East registrar_address2: www.freeparking.co.nz registrar_city: New Plymouth registrar_country: NZ (NEW ZEALAND) registrar_phone: +64 6 7572881 registrar_fax: +64 6 7572883 registrar_email: registrant_contact_name: Macfarlanes Assist registrant_contact_address1: 47 Queen Streets registrant_contact_city: New Plymouth registrant_contact_province: Taranaki registrant_contact_postalcode: 4342 registrant_contact_country: NZ (NEW ZEALAND) registrant_contact_phone: +64 6 7597044 registrant_contact_fax: +64 6 7597044 registrant_contact_email: admin_contact_name: Proformac Technologies admin_contact_address1: 127 Gill Street admin_contact_city: New Plymouth admin_contact_province: Taranaki admin_contact_postalcode: 4310 admin_contact_country: NZ (NEW ZEALAND) admin_contact_phone: +64 6 7597075 admin_contact_email: technical_contact_name: Freeparking technical_contact_address1: Level 2 technical_contact_address2: 2 Devon Street East technical_contact_city: New Plymouth technical_contact_postalcode: 4310 technical_contact_country: NZ (NEW ZEALAND) technical_contact_phone: +64 6 7572881 technical_contact_fax: +64 6 7572883 technical_contact_email: ns_name_01: ns.freeparking.co.nz ns_name_02: ns2.freeparking.co.nz |
Now that you are hopefully done with vintagelighting.co.nz, we invite you to read more of our in-depth reports. Try entering a new domain address in the search form at the top of this page, or on the homepage. Alternatively, refer to this list for more website overviews:
We have found so many alternative TLD extensions for vintagelighting.co.nz. Here is the full list with 580 entries:
The following list of most frequent domain address mistypes associated with vintagelighting.co.nz contains at least 1300 entries: