Look through the key statistics analysis before diving in deeper into our report:
Parameter | Current result | Assessment |
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Meta title | Holidays In Scotland, Ireland & England Made Differently For You | As meta title is a ranking factor, it's quite important to stick to search engine recommended length of aroun 50-60 characters. This website's meta title is 64 characters long. |
Description | Award-Winning Holidays In Scotland, Ireland & England From McKinlay Kidd. Holidays Made Differently For You. Rated 100% In Independent Customer Reviews. | This meta description is 152 characters in length. Google suggests up to 320 characters at the very most to make sure the whole meta description is visible in search results page. |
Site speed | Around 2.4369 seconds | Website ranking and usability can be greatly improved by reducing the time it takes to load it. |
Alexa global rank | 4570671, as last checked | Based on Alexa Global, we can assume the website is not very popular. Mind you, Alexa's worth is questionable at best. |
Links on homepage | Around 195 links | This is a well-judged amount of links for a homepage. |
Backlinks amount | Approximately 4 | The number of backlinks seems awfully low. If possible, the webmaster should work towards building more through quality content and public awareness. |
HTML size | 71.4KB | Ah. Well. We were hoping for better results... We would urge the website owners to improve load speed as soon as possible. |
Website host server overview | Server status: online. Server IP address for this website is 212.227.51.30. | We apologize, but for some reason we were unable to gather enough data to provide a detailed insight at this time. |
If the basic information we presented you with above is not enough, get ready to dive in much deeper!
Now that the numbers are taken care of, we can go deeper and try to analyse the website from a user's perspective. More specifically, let's see if we can identify the target audience as well as a few related websites and categories.
Parameter | Current result | Assessment |
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Related categories | Regional Europe United Kingdom Scotland Glasgow, City of Travel and Tourism |
The website falls into one or all of these categories, and, obviously, these are the areas of interest for the target audience. |
Alternative websites | absoluteescapes.com railtrail.co.uk scotlandmadeeasy.co.uk hebrideanhopscotch.com brightwaterholidays.com |
These websites fall into the same categories as mckinlaykidd.com, more or less. By extension, they compete with the analysed website for the same target audience. |
Trying to acquire very accurate visitor data is immensely difficult and can only be done when given direct access to the server. However, there are ways to get approximate numbers.
The numbers themselves probably say enough, but we'll add some insight where possible.
Parameter | Current result | Assessment |
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Approximate time on site | 0:37 | This is a very good metric, as it allows to see if visitors find what they are looking for on a website and are interested in the content. In this particular case, the results are not great. |
ALEXA rating is based on the number of visitors a given page receives. The higher the visitor count, the higher the rating. Currently, ALEXA has over 4 million websites indexed. If you sense cynicism in our words, you're not mistaken - we think Alexa rating is overrated, to put it mildly. A website's worth (and contextual popularity) is more than the sum of the views. So take the rank with a grain of salt.
Servers are physical storage devices that contain all the files and databases associated with a specific website, sometimes more than one. At times, a server makes up several virtual devices - separate servers used for shared hosting (tends to be cheaper). Entering website address into the address bar of your browser starts the request process during which your browser contacts the server and asks for specific files and database entries in order to display the requested website.
What follows is certainly very geeky, but informative for the knowing. Dig in:
Header detail |
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HTTP/1.1 200 OK Date: Mon, 19 Jun 2017 02:32:49 GMT Server: Apache X-Powered-By: PHP/7.0.19 Expires: Thu, 19 Nov 1981 08:52:00 GMT Cache-Control: no-store, no-cache, must-revalidate Pragma: no-cache Link: <https://www.mckinlaykidd.com/wp-json/>; rel="https://api.w.org/", <https://www.mckinlaykidd.com/>; rel=shortlink Set-Cookie: PHPSESSID=2874baeec2bf96003ae8b3be26d43475; path=/ Set-Cookie: wfvt_3442740975=594737d1a15d8; expires=Mon, 19-Jun-2017 03:02:49 GMT; Max-Age=1800; path=/; HttpOnly Transfer-Encoding: chunked Content-Type: text/html; charset=UTF-8 |
WHOIS |
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Whois Server Version 2.0 Domain names in the .com and .net domains can now be registered with many different competing registrars. Go to http://www.internic.net for detailed information. Domain Name: MCKINLAYKIDD.COM Registrar: 1&1 INTERNET SE Sponsoring Registrar IANA ID: 83 Whois Server: whois.1and1.com Referral URL: http://registrar.1and1.info Name Server: NS25.1AND1.CO.UK Name Server: NS26.1AND1.CO.UK Status: clientTransferProhibited https://icann.org/epp#clientTransferProhibited Updated Date: 02-dec-2016 Creation Date: 01-dec-2003 Expiration Date: 01-dec-2017 >>> Last update of whois database: Sat, 13 May 2017 09:11:00 GMT <<< For more information on Whois status codes, please visit https://icann.org/epp NOTICE: The expiration date displayed in this record is the date the registrar's sponsorship of the domain name registration in the registry is currently set to expire. This date does not necessarily reflect the expiration date of the domain name registrant's agreement with the sponsoring registrar. Users may consult the sponsoring registrar's Whois database to view the registrar's reported date of expiration for this registration. TERMS OF USE: You are not authorized to access or query our Whois database through the use of electronic processes that are high-volume and automated except as reasonably necessary to register domain names or modify existing registrations; the Data in VeriSign Global Registry Services' ("VeriSign") Whois database is provided by VeriSign for information purposes only, and to assist persons in obtaining information about or related to a domain name registration record. VeriSign does not guarantee its accuracy. By submitting a Whois query, you agree to abide by the following terms of use: You agree that you may use this Data only for lawful purposes and that under no circumstances will you use this Data to: (1) allow, enable, or otherwise support the transmission of mass unsolicited, commercial advertising or solicitations via e-mail, telephone, or facsimile; or (2) enable high volume, automated, electronic processes that apply to VeriSign (or its computer systems). The compilation, repackaging, dissemination or other use of this Data is expressly prohibited without the prior written consent of VeriSign. You agree not to use electronic processes that are automated and high-volume to access or query the Whois database except as reasonably necessary to register domain names or modify existing registrations. VeriSign reserves the right to restrict your access to the Whois database in its sole discretion to ensure operational stability. VeriSign may restrict or terminate your access to the Whois database for failure to abide by these terms of use. VeriSign reserves the right to modify these terms at any time. The Registry database contains ONLY .COM, .NET, .EDU domains and Registrars. Domain Name: mckinlaykidd.com Registry Domain ID: 107527385_DOMAIN_COM-VRSN Registrar WHOIS Server: whois.1and1.com Registrar URL: http://1and1.com Updated Date: 2016-12-02T08:21:18.000Z Creation Date: 2003-12-01T14:54:38.000Z Registrar Registration Expiration Date: 2017-12-01T14:54:38.000Z Registrar: 1&1 Internet SE Registrar IANA ID: 83 Registrar Abuse Contact Email: Registrar Abuse Contact Phone: +1.8774612631 Reseller: Domain Status: clientTransferProhibited https://www.icann.org/epp#clientTransferProhibited Domain Status: autoRenewPeriod https://www.icann.org/epp#autoRenewPeriod Registry Registrant ID: Registrant Name: Robert Kidd Registrant Organization: MCKINLAY KIDD LIMITED Registrant Street: 50 Wellington Street Registrant Street: Baltic Chambers Registrant City: Glasgow Registrant State/Province: Registrant Postal Code: G2 6HJ Registrant Country: GB Registrant Phone: +44.1412020638 Registrant Phone Ext: Registrant Fax: +44.1412020639 Registrant Fax Ext: Registrant Email: Registry Admin ID: Admin Name: Robert Kidd Admin Organization: MCKINLAY KIDD LIMITED Admin Street: 50 Wellington Street Admin Street: Baltic Chambers Admin City: Glasgow Admin State/Province: Admin Postal Code: G2 6HJ Admin Country: GB Admin Phone: +44.1412020638 Admin Phone Ext: Admin Fax: +44.1412020639 Admin Fax Ext: Admin Email: Registry Tech ID: Tech Name: Hostmaster ONEANDONE Tech Organization: 1&1 Internet Ltd. Tech Street: Discovery House Tech Street: 154 Southgate Street Tech City: Gloucester Tech State/Province: GLS Tech Postal Code: GL1 2EX Tech Country: GB Tech Phone: +44.3333365691 Tech Phone Ext: Tech Fax: +49.72191374215 Tech Fax Ext: Tech Email: Nameserver: ns25.1and1.co.uk Nameserver: ns26.1and1.co.uk DNSSEC: Unsigned URL of the ICANN WHOIS Data Problem Reporting System: http://wdprs.internic.net/ >>> Last update of WHOIS database: 2017-05-13T08:33:54Z <<< For more information on Whois status codes, please visit https://icann.org/epp |
Now that you are hopefully done with mckinlaykidd.com, we invite you to read more of our in-depth reports. Try entering a new domain address in the search form at the top of this page, or on the homepage. Alternatively, refer to this list for more website overviews:
We have found so many alternative TLD extensions for mckinlaykidd.com. Here is the full list with 580 entries:
The following list of most frequent domain address mistypes associated with mckinlaykidd.com contains at least 1205 entries: