Look through the key statistics analysis before diving in deeper into our report:
| Parameter | Current result | Assessment |
|---|---|---|
| Meta title | Ilta-Sanomat - IS - Suomen suurin uutismedia | As meta title is a ranking factor, it's quite important to stick to search engine recommended length of aroun 50-60 characters. This website's meta title is 44 characters long. |
| Description | Lue uutisia Suomesta ja maailmalta heti tuoreeltaan. IS seuraa uutistilannetta ympäri vuorokauden. | This meta description is 98 characters in length. Google suggests up to 320 characters at the very most to make sure the whole meta description is visible in search results page. |
| Site speed | Around 2.715 seconds | Website ranking and usability can be greatly improved by reducing the time it takes to load it. |
| Alexa global rank | 3017, as last checked | Based on information provided by Alexa, we can assume the website is well known. |
| Links on homepage | Around 797 links | This looks... a little suspicious, to be honest. |
| Backlinks amount | Approximately 1426 | Such a great number of backlinks! |
| HTML size | 314.1KB | Ah. Well. We were hoping for better results... We would urge the website owners to improve load speed as soon as possible. |
| Website host server overview | Server status: online. Server IP address for this website is 52.85.182.205. | We apologize, but for some reason we were unable to gather enough data to provide a detailed insight at this time. |
If the basic information we presented you with above is not enough, get ready to dive in much deeper!
Now that the numbers are taken care of, we can go deeper and try to analyse the website from a user's perspective. More specifically, let's see if we can identify the target audience as well as a few related websites and categories.
| Parameter | Current result | Assessment |
|---|---|---|
| Related categories | News and Media > Newspapers News and Media Business and Industry News and Media > Weather |
The website falls into one or all of these categories, and, obviously, these are the areas of interest for the target audience. |
| Alternative websites | iltalehti.fi hs.fi mtv.fi yle.fi kauppalehti.fi |
These websites fall into the same categories as is.fi, more or less. By extension, they compete with the analysed website for the same target audience. |
| Possibly visited | hs.fi iltalehti.fi iltapulu.fi ampparit.com yle.fi |
The people that visit is.fi also seem to have a marked interest in these websites. |
Trying to acquire very accurate visitor data is immensely difficult and can only be done when given direct access to the server. However, there are ways to get approximate numbers.
The numbers themselves probably say enough, but we'll add some insight where possible.
| Parameter | Current result | Assessment |
|---|---|---|
| Approximate traffic per month | 41.95M | The website is clearly extremely popular. |
| Delta of monthly traffic | -3.45% | Visitor amount has decreased somewhat over the past month when compared to the month before that. |
| Approximate time on site | 7:15 | Wow, that's a great average result! The website must have some incredible content to keep visitors occupied. |
| is.fi Visitor Bounce Rate | 38.36% | A alrge portion of visitors find what they are looking for on this website. |
ALEXA rating is based on the number of visitors a given page receives. The higher the visitor count, the higher the rating. Currently, ALEXA has over 4 million websites indexed. If you sense cynicism in our words, you're not mistaken - we think Alexa rating is overrated, to put it mildly. A website's worth (and contextual popularity) is more than the sum of the views. So take the rank with a grain of salt.
Servers are physical storage devices that contain all the files and databases associated with a specific website, sometimes more than one. At times, a server makes up several virtual devices - separate servers used for shared hosting (tends to be cheaper). Entering website address into the address bar of your browser starts the request process during which your browser contacts the server and asks for specific files and database entries in order to display the requested website.
What follows is certainly very geeky, but informative for the knowing. Dig in:
| Header detail |
|---|
HTTP/1.1 200 OK Content-Type: text/html; charset=utf-8 Content-Length: 321087 Connection: keep-alive Cache-Control: max-age=60 Date: Mon, 07 Aug 2017 06:47:39 GMT Link: <//cts.sanoma.fi>; rel=preconnect; crossorigin,<//sn.sanoma.fi>; rel=preconnect; crossorigin,<//aka-cdn-ns.adtech.de>; rel=preconnect; crossorigin,<//ratas.sanoma.fi>; rel=preconnect; crossorigin,<//sat.sanoma.fi>; rel=preconnect; crossorigin,<//files.snstatic.fi>; rel=preconnect; crossorigin,<//b.scorecardresearch.com>; rel=preconnect; crossorigin,<//is.mediadelivery.io>; rel=preconnect; crossorigin Request-Time: 326 Vary: Accept-Encoding X-Cache: Miss from cloudfront Via: 1.1 e89c67951b2bc58773e3664c08702f34.cloudfront.net (CloudFront) X-Amz-Cf-Id: qxZrMdtCMVZsIYVbZYoWF6pEoRBi9RZbPKLIjno2wVUgma2yyLxitw== |
| WHOIS |
|---|
domain.............: is.fi status.............: Registered created............: 12.9.2016 expires............: 12.9.2017 available..........: 12.10.2017 modified...........: 15.7.2017 holder transfer....: 3.2.2017 RegistryLock.......: no Nameservers nserver............: ns-2017.awsdns-60.co.uk [OK] nserver............: ns-824.awsdns-39.net [OK] nserver............: ns-111.awsdns-13.com [OK] nserver............: ns-1159.awsdns-16.org [OK] dnssec.............: unsigned delegation Holder name...............: Sanoma Media Finland Oy register number....: 1515901-4 address............: Sanoma Technology / Marko Hellsten address............: Töölönlahdenkatu 2 address............: 00100 address............: Helsinki country............: Finland phone..............: +35891221 holder email.......: Registrar registrar..........: Sanoma Oyj >>> Last update of WHOIS database: 20.7.2017 16:16:18 (EET) <<< Copyright (c) Finnish Communications Regulatory Authority |
Now that you are hopefully done with is.fi, we invite you to read more of our in-depth reports. Try entering a new domain address in the search form at the top of this page, or on the homepage. Alternatively, refer to this list for more website overviews:
We have found so many alternative TLD extensions for is.fi. Here is the full list with 580 entries:
The following list of most frequent domain address mistypes associated with is.fi contains at least 969 entries: