Look through the key statistics analysis before diving in deeper into our report:
| Parameter | Current result | Assessment |
|---|---|---|
| Meta title | Gold Buyers in Auckland, New Zealand | Sell Jewellery NZ | As meta title is a ranking factor, it's quite important to stick to search engine recommended length of aroun 50-60 characters. This website's meta title is 56 characters long. |
| Description | Gold Smart are New Zealand's trusted Gold Buyers. Sell Gold to the leading Gold Buying specialists. Top prices are guaranteed. Enquire today. | This meta description is 141 characters in length. Google suggests up to 320 characters at the very most to make sure the whole meta description is visible in search results page. |
| Site speed | Around 4.2981 seconds | Website ranking and usability can be greatly improved by reducing the time it takes to load it. |
| Alexa global rank | 6361111, as last checked | Based on Alexa Global, we can assume the website is not very popular. Mind you, Alexa's worth is questionable at best. |
| Links on homepage | Around 36 links | This is a well-judged amount of links for a homepage. |
| Backlinks amount | Approximately 16 | The number of backlinks seems awfully low. If possible, the webmaster should work towards building more through quality content and public awareness. |
| HTML size | 36.1KB | Ah. Well. We were hoping for better results... We would urge the website owners to improve load speed as soon as possible. |
| Website host server overview | Server status: online. Server IP address for this website is 45.33.8.158. | We apologize, but for some reason we were unable to gather enough data to provide a detailed insight at this time. |
If the basic information we presented you with above is not enough, get ready to dive in much deeper!
Now that the numbers are taken care of, we can go deeper and try to analyse the website from a user's perspective. More specifically, let's see if we can identify the target audience as well as a few related websites and categories.
| Parameter | Current result | Assessment |
|---|---|---|
| Related categories | Regional Oceania New Zealand Auckland Localities St Johns |
The website falls into one or all of these categories, and, obviously, these are the areas of interest for the target audience. |
| Alternative websites | ezygoldbuyers.co.nz gogold.co.nz bulliondeals.co.nz thegoldexchange.co.nz goldbuyers.com |
These websites fall into the same categories as goldsmart.co.nz, more or less. By extension, they compete with the analysed website for the same target audience. |
Trying to acquire very accurate visitor data is immensely difficult and can only be done when given direct access to the server. However, there are ways to get approximate numbers.
The numbers themselves probably say enough, but we'll add some insight where possible.
| Parameter | Current result | Assessment |
|---|---|---|
| Approximate time on site | 0:53 | This is a very good metric, as it allows to see if visitors find what they are looking for on a website and are interested in the content. In this particular case, the results are not great. |
ALEXA rating is based on the number of visitors a given page receives. The higher the visitor count, the higher the rating. Currently, ALEXA has over 4 million websites indexed. If you sense cynicism in our words, you're not mistaken - we think Alexa rating is overrated, to put it mildly. A website's worth (and contextual popularity) is more than the sum of the views. So take the rank with a grain of salt.
Servers are physical storage devices that contain all the files and databases associated with a specific website, sometimes more than one. At times, a server makes up several virtual devices - separate servers used for shared hosting (tends to be cheaper). Entering website address into the address bar of your browser starts the request process during which your browser contacts the server and asks for specific files and database entries in order to display the requested website.
What follows is certainly very geeky, but informative for the knowing. Dig in:
| Header detail |
|---|
HTTP/1.1 200 OK Date: Tue, 13 Jun 2017 18:07:58 GMT Server: Apache/2.4.7 (Ubuntu) X-Powered-By: W3 Total Cache/0.9.5.4 X-Pingback: https://www.goldsmart.co.nz/xmlrpc.php Link: <https://www.goldsmart.co.nz/wp-json/>; rel="https://api.w.org/", <https://www.goldsmart.co.nz/>; rel=shortlink Set-Cookie: wfvt_2870415059=594029ff36a8e; expires=Tue, 13-Jun-2017 18:37:59 GMT; Max-Age=1800; path=/; secure; httponly Vary: Accept-Encoding Cache-Control: max-age=3600 Expires: Tue, 13 Jun 2017 19:07:58 GMT Transfer-Encoding: chunked Content-Type: text/html; charset=UTF-8 |
| WHOIS |
|---|
version: 8.0 query_datetime: 2017-07-09T16:43:04+12:00 domain_name: goldsmart.co.nz query_status: 200 Active domain_dateregistered: 2009-06-22T09:56:39+12:00 domain_datebilleduntil: 2018-06-22T09:56:39+12:00 domain_datelastmodified: 2017-05-24T07:21:42+12:00 domain_delegaterequested: yes domain_signed: no registrar_name: Umbrellar Limited t/a DiscountDomains registrar_address1: PO Box 302829 registrar_address2: North Harbour registrar_city: Auckland registrar_postalcode: 0751 registrar_country: NZ (NEW ZEALAND) registrar_phone: +64 3 9619550 registrar_fax: +64 3 3516705 registrar_email: registrant_contact_name: Anita Elliott registrant_contact_address1: PO Box 11965 registrant_contact_city: Auckland registrant_contact_postalcode: 1542 registrant_contact_country: NZ (NEW ZEALAND) registrant_contact_phone: +64 9 5800087 registrant_contact_email: admin_contact_name: Anita Elliott admin_contact_address1: 300 St Johns Road admin_contact_address2: St Johns admin_contact_city: Auckland admin_contact_postalcode: 1072 admin_contact_country: NZ (NEW ZEALAND) admin_contact_phone: +64 9 5800087 admin_contact_email: technical_contact_name: Anita Elliott technical_contact_address1: 300 St Johns Road technical_contact_address2: St Johns technical_contact_city: Auckland technical_contact_postalcode: 1072 technical_contact_country: NZ (NEW ZEALAND) technical_contact_phone: +64 9 5800087 technical_contact_email: ns_name_01: ns1.discountdomains.co.nz ns_name_02: ns2.discountdomains.co.nz ns_name_03: ns3.discountdomains.co.nz |
Now that you are hopefully done with goldsmart.co.nz, we invite you to read more of our in-depth reports. Try entering a new domain address in the search form at the top of this page, or on the homepage. Alternatively, refer to this list for more website overviews:
We have found so many alternative TLD extensions for goldsmart.co.nz. Here is the full list with 580 entries:
The following list of most frequent domain address mistypes associated with goldsmart.co.nz contains at least 1267 entries: