Site Speed Optimization
Insights

Website Evaluation and Review In-Depth

If the basic information we presented you with above is not enough, get ready to dive in much deeper!

swordstravel.co.uk In-Depth

Now that the numbers are taken care of, we can go deeper and try to analyse the website from a user's perspective. More specifically, let's see if we can identify the target audience as well as a few related websites and categories.

swordstravel.co.uk Traffic Overview

Trying to acquire very accurate visitor data is immensely difficult and can only be done when given direct access to the server. However, there are ways to get approximate numbers.
The numbers themselves probably say enough, but we'll add some insight where possible.

Website speed analysis

• The website load in around 3.7308 seconds. Ah. Well. We were hoping for better results... We would urge the website owners to improve load speed as soon as possible.
• The page HTML weighs approximately 89.5 kilobytes. Such an amount is nothing to worry about.
• The homepage of the website contains at least 76 images. Such an amount of images to have on a homepage is alright, so long as they are well compressed.
• Around 213 server requests have been made before the webpage was fully loaded. For the sake of users and ranking in search results, we hope this gets improved soon. Succife to say, we are not too enthusiastic about such a high number of server requests.

Detailed Alexa rank overview

ALEXA rating is based on the number of visitors a given page receives. The higher the visitor count, the higher the rating. Currently, ALEXA has over 4 million websites indexed. If you sense cynicism in our words, you're not mistaken - we think Alexa rating is overrated, to put it mildly. A website's worth (and contextual popularity) is more than the sum of the views. So take the rank with a grain of salt.

• Among all the websites ranked on Alexa, swordstravel.co.uk takes up 1137394 place. This information was retrieved on 2018-02-03.
• The best rank given to this website was 382394, given on 2016-08-24.
• Over the last 90 days or so, the rank has changed by 382509.
• On the other hand, the worst rank this website was given is 998436 on 2017-11-24.
• The average rank, month after month, is around 676734 for swordstravel.co.uk.
• In United Kingdom, where is the main target audience of the website, it ranks in 47862 place.

Host Server Details

Servers are physical storage devices that contain all the files and databases associated with a specific website, sometimes more than one. At times, a server makes up several virtual devices - separate servers used for shared hosting (tends to be cheaper). Entering website address into the address bar of your browser starts the request process during which your browser contacts the server and asks for specific files and database entries in order to display the requested website.

• Server IP for this website is 37.220.92.71.
• Server status: online.

WHOIS and HTTP header

What follows is certainly very geeky, but informative for the knowing. Dig in:

HTTP/1.1 200 OK
Date: Wed, 14 Jun 2017 19:12:33 GMT
Server: Apache/2.2.32 (Unix) mod_ssl/2.2.32 OpenSSL/1.0.1e-fips mod_bwlimited/1.4 FrontPage/5.0.2.2635
Last-Modified: Wed, 14 Jun 2017 14:12:23 GMT
Accept-Ranges: bytes
Content-Length: 90565
Cache-Control: max-age=0, no-cache, no-store, must-revalidate
Expires: Mon, 29 Oct 1923 20:30:00 GMT
Vary: Accept-Encoding,User-Agent
Pragma: no-cache
Connection: close
Content-Type: text/html; charset=UTF-8

Domain name:
swordstravel.co.uk
Registrant:
Mark Swords
Registrant type:
Unknown
Registrant's address:
20 Buckfast Road
Morden
Surrey
SM4 5LY
United Kingdom
Data validation:
Nominet was able to match the registrant's name and address against a 3rd party data source on 10-May-2016
Registrar:
Elmbrook Computers Ltd [Tag = ELMBROOK]
URL: http://www.elmbrook.co.uk
Relevant dates:
Registered on: 07-Oct-2014
Expiry date:  07-Oct-2018
Last updated:  21-Mar-2017
Registration status:
Registered until expiry date.
Name servers:
ns0.sm44ts.net
ns1.sm44ts.net
ns3.sm44ts.net
WHOIS lookup made at 12:22:32 21-May-2017
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Copyright Nominet UK 1996 - 2017.
You may not access the .uk WHOIS or use any data from it except as permitted
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which includes restrictions on: (A) use of the data for advertising, or its
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