Look through the key statistics analysis before diving in deeper into our report:
Parameter | Current result | Assessment |
---|---|---|
Meta title | Personalised Gifts Supplier UK | As meta title is a ranking factor, it's quite important to stick to search engine recommended length of aroun 50-60 characters. This website's meta title is 30 characters long. |
Description | Pathway Incentives Ltd. | This meta description is 23 characters in length. Google suggests up to 320 characters at the very most to make sure the whole meta description is visible in search results page. |
<meta> keywords | Pathway Incentives Ltd. | Strangely enough, meta keywords still seem to be used. We would not go down that road unless very carefully - meta keywords have not been known as a positive ranking factor for a while now. |
Site speed | Around 1.1302 seconds | The website load speed is rather good. |
Alexa global rank | 12211272, as last checked | Based on Alexa Global, we can assume the website is not very popular. Mind you, Alexa's worth is questionable at best. |
Links on homepage | Around 65 links | This is a well-judged amount of links for a homepage. |
Backlinks amount | Approximately 3 | The number of backlinks seems awfully low. If possible, the webmaster should work towards building more through quality content and public awareness. |
HTML size | 38.9KB | A very good result, this. Remember, search engines such as Google place a lot of their website ratings on its speed. |
Website host server overview | Server status: online. Server IP address for this website is 52.49.113.110. | We apologize, but for some reason we were unable to gather enough data to provide a detailed insight at this time. |
If the basic information we presented you with above is not enough, get ready to dive in much deeper!
Now that the numbers are taken care of, we can go deeper and try to analyse the website from a user's perspective. More specifically, let's see if we can identify the target audience as well as a few related websites and categories.
Parameter | Current result | Assessment |
---|---|---|
Related categories | Regional Europe United Kingdom Business and Economy Advertising and Marketing Advertising Promotional Items Regional Europe United Kingdom England Northamptonshire Rushden Business and Economy |
The website falls into one or all of these categories, and, obviously, these are the areas of interest for the target audience. |
Alternative websites | brandgeekspromos.com fmpromotions.co.uk taylormadepromotions.co.uk manic-merchandise.com ulteriormotifs.co.uk |
These websites fall into the same categories as pathwayincentives.co.uk, more or less. By extension, they compete with the analysed website for the same target audience. |
ALEXA rating is based on the number of visitors a given page receives. The higher the visitor count, the higher the rating. Currently, ALEXA has over 4 million websites indexed. If you sense cynicism in our words, you're not mistaken - we think Alexa rating is overrated, to put it mildly. A website's worth (and contextual popularity) is more than the sum of the views. So take the rank with a grain of salt.
Servers are physical storage devices that contain all the files and databases associated with a specific website, sometimes more than one. At times, a server makes up several virtual devices - separate servers used for shared hosting (tends to be cheaper). Entering website address into the address bar of your browser starts the request process during which your browser contacts the server and asks for specific files and database entries in order to display the requested website.
What follows is certainly very geeky, but informative for the knowing. Dig in:
Header detail |
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HTTP/1.1 200 OK Cache-Control: no-store, no-cache, must-revalidate, post-check=0, pre-check=0 Pragma: no-cache Content-Type: text/html; charset=UTF-8 Expires: Thu, 19 Nov 1981 08:52:00 GMT Server: Microsoft-IIS/8.5 X-Powered-By: PHP/5.6.31 Set-Cookie: PHPSESSID=ag4e972p7er0jbgqubngqnqdh1; expires=Sat, 16-Dec-2017 07:40:09 GMT; Max-Age=86400; path=/ Access-Control-Allow-Headers: Origin, Authorization, X-Requested-With, Content-Type, Accept, Signup Access-Control-Allow-Methods: POST,GET,OPTIONS,PUT,DELETE Date: Fri, 15 Dec 2017 07:40:09 GMT Content-Length: 39132 |
Now that you are hopefully done with pathwayincentives.co.uk, we invite you to read more of our in-depth reports. Try entering a new domain address in the search form at the top of this page, or on the homepage. Alternatively, refer to this list for more website overviews:
We have found so many alternative TLD extensions for pathwayincentives.co.uk. Here is the full list with 580 entries:
The following list of most frequent domain address mistypes associated with pathwayincentives.co.uk contains at least 1352 entries: