Look through the key statistics analysis before diving in deeper into our report:
| Parameter | Current result | Assessment |
|---|---|---|
| Meta title | NZ Directory : New Zealand Local Business Directory & Search Engine | As meta title is a ranking factor, it's quite important to stick to search engine recommended length of aroun 50-60 characters. This website's meta title is 67 characters long. |
| Description | New Zealand local business directory and search engine, providing comprehensive information and data on New Zealand. | This meta description is 116 characters in length. Google suggests up to 320 characters at the very most to make sure the whole meta description is visible in search results page. |
| <meta> keywords | business, directory, listings, nz, profile, new zealand, search, engine | Strangely enough, meta keywords still seem to be used. We would not go down that road unless very carefully - meta keywords have not been known as a positive ranking factor for a while now. |
| Site speed | Around 0.1821 seconds | The website load speed is rather good. |
| Alexa global rank | 1499270, as last checked | Based on Alexa Global, we can assume the website is not very popular. Mind you, Alexa's worth is questionable at best. |
| Links on homepage | Around 114 links | This is a well-judged amount of links for a homepage. |
| Backlinks amount | Approximately 172 | A good amount of backlinks. |
| HTML size | 26KB | A very good result, this. Remember, search engines such as Google place a lot of their website ratings on its speed. |
| Website host server overview | Server status: online. Server IP address for this website is 46.4.58.250. | We apologize, but for some reason we were unable to gather enough data to provide a detailed insight at this time. |
If the basic information we presented you with above is not enough, get ready to dive in much deeper!
Now that the numbers are taken care of, we can go deeper and try to analyse the website from a user's perspective. More specifically, let's see if we can identify the target audience as well as a few related websites and categories.
| Parameter | Current result | Assessment |
|---|---|---|
| Related categories | Regional Oceania New Zealand Guides and Directories Search Engines |
The website falls into one or all of these categories, and, obviously, these are the areas of interest for the target audience. |
| Alternative websites | nzsbdirectory.co.nz nzbusinessdirectories.co.nz businessme.co.nz biznz.com nzbww.co.nz |
These websites fall into the same categories as nzdirectory.co.nz, more or less. By extension, they compete with the analysed website for the same target audience. |
Trying to acquire very accurate visitor data is immensely difficult and can only be done when given direct access to the server. However, there are ways to get approximate numbers.
The numbers themselves probably say enough, but we'll add some insight where possible.
| Parameter | Current result | Assessment |
|---|---|---|
| Approximate time on site | 4:13 | Wow, that's a great average result! The website must have some incredible content to keep visitors occupied. |
ALEXA rating is based on the number of visitors a given page receives. The higher the visitor count, the higher the rating. Currently, ALEXA has over 4 million websites indexed. If you sense cynicism in our words, you're not mistaken - we think Alexa rating is overrated, to put it mildly. A website's worth (and contextual popularity) is more than the sum of the views. So take the rank with a grain of salt.
Servers are physical storage devices that contain all the files and databases associated with a specific website, sometimes more than one. At times, a server makes up several virtual devices - separate servers used for shared hosting (tends to be cheaper). Entering website address into the address bar of your browser starts the request process during which your browser contacts the server and asks for specific files and database entries in order to display the requested website.
What follows is certainly very geeky, but informative for the knowing. Dig in:
| Header detail |
|---|
HTTP/1.1 200 OK Date: Wed, 28 Jun 2017 16:44:17 GMT Server: Apache/2.4.10 Vary: Accept-Encoding,User-Agent Cache-Control: max-age=1800 Expires: Wed, 28 Jun 2017 17:14:17 GMT Transfer-Encoding: chunked Content-Type: text/html; charset=UTF-8 |
| WHOIS |
|---|
version: 7.40 query_datetime: 2017-07-07T03:58:00+12:00 domain_name: nzdirectory.co.nz query_status: 200 Active domain_dateregistered: 2004-07-24T15:26:31+12:00 domain_datebilleduntil: 2018-07-24T15:26:31+12:00 domain_datelastmodified: 2017-06-30T07:20:57+12:00 domain_delegaterequested: yes domain_signed: no registrar_name: Umbrellar Limited t/a DiscountDomains registrar_address1: PO Box 302829 registrar_address2: North Harbour registrar_city: Auckland registrar_postalcode: 0751 registrar_country: NZ (NEW ZEALAND) registrar_phone: +64 3 9619550 registrar_fax: +64 3 3516705 registrar_email: registrant_contact_name: DB Freelance registrant_contact_address1: Sievekingsalle 169D registrant_contact_city: Hamburg registrant_contact_province: Horn registrant_contact_postalcode: 22111 registrant_contact_country: DE (GERMANY) registrant_contact_phone: +49 1525 3177075 registrant_contact_email: admin_contact_name: David Bedenknecht admin_contact_address1: Sievekingsallee 169D admin_contact_city: Hamburg admin_contact_province: Horn admin_contact_postalcode: 22111 admin_contact_country: DE (GERMANY) admin_contact_phone: +49 1525 3177075 admin_contact_email: technical_contact_name: David Bedenknecht technical_contact_address1: Sievekingsallee 169D technical_contact_city: Hamburg technical_contact_province: Horn technical_contact_postalcode: 22111 technical_contact_country: DE (GERMANY) technical_contact_phone: +49 1525 3177075 technical_contact_email: ns_name_01: ns.checkdomain.de ns_name_02: ns2.checkdomain.de |
Now that you are hopefully done with nzdirectory.co.nz, we invite you to read more of our in-depth reports. Try entering a new domain address in the search form at the top of this page, or on the homepage. Alternatively, refer to this list for more website overviews:
We have found so many alternative TLD extensions for nzdirectory.co.nz. Here is the full list with 580 entries:
The following list of most frequent domain address mistypes associated with nzdirectory.co.nz contains at least 1266 entries: