Look through the key statistics analysis before diving in deeper into our report:
Parameter | Current result | Assessment |
---|---|---|
Meta title | 新华网_让新闻离你更近 | As meta title is a ranking factor, it's quite important to stick to search engine recommended length of aroun 50-60 characters. This website's meta title is 11 characters long. |
Description | 中国主要重点新闻网站,依托新华社遍布全球的采编网络,记者遍布世界100多个国家和地区,地方频道分布全国31个省市自治区,每天24小时同时使用6种语言滚动发稿,权威、准确、及时播发国内外重要新闻和重大突发事件,受众覆盖200多个国家和地区,发展论坛是全球知名的中文论坛。 | This meta description is 134 characters in length. Google suggests up to 320 characters at the very most to make sure the whole meta description is visible in search results page. |
<meta> keywords | 新闻中心,时政,人事任免,国际,地方,香港,台湾,澳门,华人,军事,图片,财经,政权,股票,房产,汽车,体育,奥运,法治,廉政,社会,科技,互联网,教育,文娱,电视剧,电影,视频,访谈,直播,专题 | Strangely enough, meta keywords still seem to be used. We would not go down that road unless very carefully - meta keywords have not been known as a positive ranking factor for a while now. |
Site speed | Around 9.9638 seconds | Website ranking and usability can be greatly improved by reducing the time it takes to load it. |
Alexa global rank | 14721, as last checked | According to Alexa and the Global rank, the site is quite well known. |
Quantcast | Current rank, according to our database, is at 15634 | The website seems to enjoy good popularity, according to Quantcast. |
Links on homepage | Around 792 links | This looks... a little suspicious, to be honest. |
HTML size | 257.9KB | Ah. Well. We were hoping for better results... We would urge the website owners to improve load speed as soon as possible. |
Website host server overview | Server status: online. Server IP address for this website is 202.108.119.194. | We apologize, but for some reason we were unable to gather enough data to provide a detailed insight at this time. |
If the basic information we presented you with above is not enough, get ready to dive in much deeper!
Now that the numbers are taken care of, we can go deeper and try to analyse the website from a user's perspective. More specifically, let's see if we can identify the target audience as well as a few related websites and categories.
Parameter | Current result | Assessment |
---|---|---|
Related categories | News and Media Computer and Electronics > Programming Arts and Entertainment > TV and Video People and Society |
The website falls into one or all of these categories, and, obviously, these are the areas of interest for the target audience. |
Alternative websites | 163.com baidu.com cctv.com china.com chinaview.cn cntv.cn gov.cn ifeng.com news.sogou.com people.com.cn qq.com sina.com.cn sohu.com superbao.com tudou.com xhnet.com xinhua.org xinhuanet.com |
These websites fall into the same categories as news.cn, more or less. By extension, they compete with the analysed website for the same target audience. |
Possibly visited | xinhuanet.com kindeditor.net taianxinwen.com news.xinhuanet.com french.xinhuanet.com |
The people that visit news.cn also seem to have a marked interest in these websites. |
Trying to acquire very accurate visitor data is immensely difficult and can only be done when given direct access to the server. However, there are ways to get approximate numbers.
The numbers themselves probably say enough, but we'll add some insight where possible.
Parameter | Current result | Assessment |
---|---|---|
Approximate traffic per month | 7.86M | Without taking the target audience context into account, we'd say the website's not that popular. We do urge you to make your own conclusions, though. |
Delta of monthly traffic | +44.80% | The traffic has grown over the last month. |
Approximate time on site | 00:00:58 | This is a very good metric, as it allows to see if visitors find what they are looking for on a website and are interested in the content. In this particular case, the results are not great. |
news.cn Visitor Bounce Rate | 69.22% | This is the final search stop for a lot of visitors. |
ALEXA rating is based on the number of visitors a given page receives. The higher the visitor count, the higher the rating. Currently, ALEXA has over 4 million websites indexed. If you sense cynicism in our words, you're not mistaken - we think Alexa rating is overrated, to put it mildly. A website's worth (and contextual popularity) is more than the sum of the views. So take the rank with a grain of salt.
QUANTCAST is a data processing company that mostly gathers information for advertising companies. It specializes in real-time audience analysis and, as you may have gathered, is really quite similar to Alexa, if perhaps not as infamous. To our knowledge, the company has rated and ranked approximately 6726331 websites so far. There is always a caveat with these sort of ranking systems - they don't really take any context into account. As such, their usefulness is debatable at best. Don't overthink this rank - it's just a number, really.
Servers are physical storage devices that contain all the files and databases associated with a specific website, sometimes more than one. At times, a server makes up several virtual devices - separate servers used for shared hosting (tends to be cheaper). Entering website address into the address bar of your browser starts the request process during which your browser contacts the server and asks for specific files and database entries in order to display the requested website.
What follows is certainly very geeky, but informative for the knowing. Dig in:
Header detail |
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HTTP/1.1 200 OK Date: Thu, 08 Jun 2017 23:49:45 GMT Content-Type: text/html Last-Modified: Thu, 08 Jun 2017 23:59:18 GMT Vary: Accept-Encoding Age: 73 X-Cache: HIT from x-s-v-27 Accept-Ranges: bytes Content-Length: 262599 Connection: keep-alive |
WHOIS |
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Domain Name: news.cn ROID: 20030312s10001s00067581-cn Domain Status: serverDeleteProhibited Domain Status: serverUpdateProhibited Domain Status: serverTransferProhibited Registrant ID: xhxh888 Registrant: 新华网股份有限公司 Registrant Contact Email: Sponsoring Registrar: 北京国旭网络科技有限公司 Name Server: ns1.cdns.cn Name Server: ns1.news.cn Name Server: ns2.cdns.cn Name Server: ns3.cdns.cn Name Server: ns3.news.cn Registration Time: 2003-03-17 12:20:05 Expiration Time: 2018-03-17 12:48:36 DNSSEC: unsigned |
Now that you are hopefully done with news.cn, we invite you to read more of our in-depth reports. Try entering a new domain address in the search form at the top of this page, or on the homepage. Alternatively, refer to this list for more website overviews:
We have found so many alternative TLD extensions for news.cn. Here is the full list with 580 entries:
The following list of most frequent domain address mistypes associated with news.cn contains at least 1064 entries: