Look through the key statistics analysis before diving in deeper into our report:
Parameter | Current result | Assessment |
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Meta title | Military mart - Home page - The Home of army Surplus | As meta title is a ranking factor, it's quite important to stick to search engine recommended length of aroun 50-60 characters. This website's meta title is 53 characters long. |
Description | Welcome to Militarymart, the online store for Army Surplus, Camping & Outdoor Equipment. The OneStop Shop for Genuine Army Surplus, Bushcraft camp - Army Military combat surplus supplies wholesale clothing equipment accessories DPM Flecktarn fleck tarn splinter m90 acu digital woodland desert urban Bivvy bivi tent goretex Swedish trangia stove Cossack hat assault boots Pro lowa mountain police rig boots camping ghillie suit camo camoflauge survival kit VIPER MLCE PLCE webbing Buffalo jack pyke realtree hunting shooting airsoft paintball militaria bayonette flag net 66 44 80 86 90 patt bdu belt 1000 mile respirator S10 nbc cbrn poncho basha pro xt Bergen bergan alice pack body armour Kevlar mk helmet schmagh scrim balaclava boonie combat soldier 95 1995 2000 hexy stove Bushcraft Survival softie jacket sleeping bag snugpak rucksack camelbak 58 pattern dms RAF Royal navy ferreting, purse nets, deben, tracer, filters mountaineering ray mears show trade atacs tacs MTP | This meta description is 979 characters in length. Google suggests up to 320 characters at the very most to make sure the whole meta description is visible in search results page. |
<meta> keywords | surplus and adventure, military surplus, army surplus, genuine army surplus, military clothing, combat clothing, field equipment, military gear, british army, us army, german army, european army surplus, m65 field jacket, m65 field coat, gore-tex waterproof clothing, snugpak, sleeping bags, viper, web-tex security equipment, camping gear, gelert, highlander, binoculars, night vision, army rucksacks, camouflage clothing, hunting, bird watching, airsoft, paintball, casual wear, military style, handwarmer, vintage infantry cargo trousers, victorinox swiss army knife, b3 sheepskin leather flying jacket, black leather defender gloves, viper tactical boots, breathable lining, hoodie surplus raw vintage, bresser binoculars, paratrooper watch, premium vintage stonewashed trousers, barnett, crossbows, slingshot, archery, cobra nightvision, jack pyke, nikwax, snugpak, true utility tools, yukon night vision, u.s military metal lensatic compass, military compass, lensatic compass, u.s m65 fishtail parka with liner, m65 fishtail parka, army woodland camouflage nets, army, woodland, camouflage, nets, british army dpm ripstop breathable suit, british army, dpm, ripstop, breathable, suit, waterproof, shemagh, arab scarf, military boots, bargains, new products, new auction, police ballistic protective stabvest, police vest, ballistic vest, protective vest, outdoor shop ,Army, Military, combat, surplus, supplies, wholesale, clothing, equipment, accessories, DPM, Flecktarn, fleck tarn, splinter, m90, acu, digital ,woodland, desert, urban, Bivvy, bivi, tent, goretex, Swedish, trangia, stove, Cossack, hat, assault, boots, Pro, lowa, mountain, police, rig, boots, camping, ghillie, suit, camo, camoflauge, survival kit, VIPER, MLCE, PLCE, webbing, Buffalo, jack pyke, realtree, montane, hunting, shooting, airsoft, paintball, militaria, bayonette, flag, net, 66, 44, 80, 86, 90, patt, bdu, belt, 1000, mile, respirator, S10, nbc, cbrn, poncho, basha, pro, xt, Bergen, bergan, alice, pack, body, armour, Kevlar, mk, helmet, schmagh, scrim, balaclava, boonie, combat, soldier, 95, 1995, 2000, hexy, stove, bushcraft, survival, softie, jacket, sleeping bag, snugpak, rucksack, camelbak, dms, RAF, Navy, ferreting, purse nets, deben, tracer, filters, mountaineering, ray, mears, show, trade, atacs, tacs, MTP | Strangely enough, meta keywords still seem to be used. We would not go down that road unless very carefully - meta keywords have not been known as a positive ranking factor for a while now. |
Site speed | Around 2.3088 seconds | Website ranking and usability can be greatly improved by reducing the time it takes to load it. |
Alexa global rank | 493775, as last checked | Based on Alexa Global, we can assume the website is not very popular. Mind you, Alexa's worth is questionable at best. |
Quantcast | Current rank, according to our database, is at 334609 | Quantcast does not rank this website very high, which should in theory mean it's not that popular. Having said that, popularity is context-dependant, so take this with a grain of salt. |
Links on homepage | Around 221 links | This is a well-judged amount of links for a homepage. |
Backlinks amount | Approximately 54 | The number of backlinks seems awfully low. If possible, the webmaster should work towards building more through quality content and public awareness. |
HTML size | 65.1KB | Ah. Well. We were hoping for better results... We would urge the website owners to improve load speed as soon as possible. |
Website host server overview | Server status: online. Server IP address for this website is 198.100.47.194. | We apologize, but for some reason we were unable to gather enough data to provide a detailed insight at this time. |
If the basic information we presented you with above is not enough, get ready to dive in much deeper!
Now that the numbers are taken care of, we can go deeper and try to analyse the website from a user's perspective. More specifically, let's see if we can identify the target audience as well as a few related websites and categories.
Parameter | Current result | Assessment |
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Related categories | Shopping People and Society Shopping > Sports Recreation and Hobbies > Outdoors |
The website falls into one or all of these categories, and, obviously, these are the areas of interest for the target audience. |
Alternative websites | surplusandoutdoors.com britishmilitarysurplus.co.uk goarmy.co.uk forcesuniformandkit.co.uk thearmystore.co.uk |
These websites fall into the same categories as militarymart.co.uk, more or less. By extension, they compete with the analysed website for the same target audience. |
Possibly visited | thebushcraftcave.com thearmystore.co.uk first-spear.com knifewarehouse.co.uk bushcraftuk.com |
The people that visit militarymart.co.uk also seem to have a marked interest in these websites. |
Trying to acquire very accurate visitor data is immensely difficult and can only be done when given direct access to the server. However, there are ways to get approximate numbers.
The numbers themselves probably say enough, but we'll add some insight where possible.
Parameter | Current result | Assessment |
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Approximate traffic per month | 90.86K | Without taking the target audience context into account, we'd say the website's not that popular. We do urge you to make your own conclusions, though. |
Delta of monthly traffic | +28.55% | The traffic has grown over the last month. |
Approximate time on site | 4:45 | Wow, that's a great average result! The website must have some incredible content to keep visitors occupied. |
militarymart.co.uk Visitor Bounce Rate | 7.06% | A alrge portion of visitors find what they are looking for on this website. |
ALEXA rating is based on the number of visitors a given page receives. The higher the visitor count, the higher the rating. Currently, ALEXA has over 4 million websites indexed. If you sense cynicism in our words, you're not mistaken - we think Alexa rating is overrated, to put it mildly. A website's worth (and contextual popularity) is more than the sum of the views. So take the rank with a grain of salt.
QUANTCAST is a data processing company that mostly gathers information for advertising companies. It specializes in real-time audience analysis and, as you may have gathered, is really quite similar to Alexa, if perhaps not as infamous. To our knowledge, the company has rated and ranked approximately 8357385 websites so far. There is always a caveat with these sort of ranking systems - they don't really take any context into account. As such, their usefulness is debatable at best. Don't overthink this rank - it's just a number, really.
Servers are physical storage devices that contain all the files and databases associated with a specific website, sometimes more than one. At times, a server makes up several virtual devices - separate servers used for shared hosting (tends to be cheaper). Entering website address into the address bar of your browser starts the request process during which your browser contacts the server and asks for specific files and database entries in order to display the requested website.
What follows is certainly very geeky, but informative for the knowing. Dig in:
Header detail |
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HTTP/1.1 200 OK Date: Thu, 01 Jun 2017 02:47:35 GMT Server: Apache/2.2.31 (Unix) mod_ssl/2.2.31 OpenSSL/1.0.1e-fips DAV/2 mod_bwlimited/1.4 PHP/5.5.29 X-Powered-By: PHP/5.5.29 Set-Cookie: frontend=aded56f6a45b51c625ec846dfcd76aad; expires=Thu, 01-Jun-2017 03:47:35 GMT; Max-Age=3600; path=/; domain=www.militarymart.co.uk; HttpOnly Expires: Thu, 19 Nov 1981 08:52:00 GMT Cache-Control: no-store, no-cache, must-revalidate, post-check=0, pre-check=0 Pragma: no-cache X-Frame-Options: SAMEORIGIN X-Content-Type-Options: nosniff X-XSS-Protection: 1; mode=block Transfer-Encoding: chunked Content-Type: text/html; charset=UTF-8 |
WHOIS |
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Domain name: militarymart.co.uk Registrant: d g woods Registrant type: UK Individual Registrant's address: The registrant is a non-trading individual who has opted to have their address omitted from the WHOIS service. Data validation: Nominet was able to match the registrant's name and address against a 3rd party data source on 28-Jul-2015 Registrar: Fasthosts Internet Ltd [Tag = LIVEDOMAINS] URL: http://www.fasthosts.co.uk Relevant dates: Registered on: 01-Nov-2003 Expiry date: 01-Nov-2024 Last updated: 22-Nov-2015 Registration status: Registered until expiry date. Name servers: ns1042181398.a2dns.com ns19810047194.a2dns.com WHOIS lookup made at 06:05:14 31-Mar-2017 -- This WHOIS information is provided for free by Nominet UK the central registry for .uk domain names. This information and the .uk WHOIS are: Copyright Nominet UK 1996 - 2017. You may not access the .uk WHOIS or use any data from it except as permitted by the terms of use available in full at http://www.nominet.uk/whoisterms, which includes restrictions on: (A) use of the data for advertising, or its repackaging, recompilation, redistribution or reuse (B) obscuring, removing or hiding any or all of this notice and (C) exceeding query rate or volume limits. The data is provided on an 'as-is' basis and may lag behind the register. Access may be withdrawn or restricted at any time. |
Now that you are hopefully done with militarymart.co.uk, we invite you to read more of our in-depth reports. Try entering a new domain address in the search form at the top of this page, or on the homepage. Alternatively, refer to this list for more website overviews:
We have found so many alternative TLD extensions for militarymart.co.uk. Here is the full list with 580 entries:
The following list of most frequent domain address mistypes associated with militarymart.co.uk contains at least 1130 entries: