Look through the key statistics analysis before diving in deeper into our report:
| Parameter | Current result | Assessment |
|---|---|---|
| Meta title | LV= Liverpool Victoria - Car, Home, Pet, Travel & Life Insurance | As meta title is a ranking factor, it's quite important to stick to search engine recommended length of aroun 50-60 characters. This website's meta title is 64 characters long. |
| Description | LV= Liverpool Victoria™ official website. We offer Insurance, Savings, Investments & Retirement plans. Buy online with LV= the UK's largest friendly society. | This meta description is 157 characters in length. Google suggests up to 320 characters at the very most to make sure the whole meta description is visible in search results page. |
| <meta> keywords | LV=, Liverpool Victoria | Strangely enough, meta keywords still seem to be used. We would not go down that road unless very carefully - meta keywords have not been known as a positive ranking factor for a while now. |
| Site speed | Around 1.546 seconds | Website ranking and usability can be greatly improved by reducing the time it takes to load it. |
| Alexa global rank | 115135, as last checked | According to Alexa and the Global rank, the site is quite well known. |
| Quantcast | Current rank, according to our database, is at 256264 | Quantcast does not rank this website very high, which should in theory mean it's not that popular. Having said that, popularity is context-dependant, so take this with a grain of salt. |
| Links on homepage | Around 222 links | This is a well-judged amount of links for a homepage. |
| Backlinks amount | Approximately 427 | A good amount of backlinks. |
| HTML size | 106.6KB | Ah. Well. We were hoping for better results... We would urge the website owners to improve load speed as soon as possible. |
| Website host server overview | Server status: online. Server IP address for this website is 81.144.228.228. | Hosting is provided by a respected company. Server located in the city of Bournemouth, England, United Kingdom. |
| Main domain information | Registered on: 1995-04-26 00:00:00 | We apologize, but for some reason we were unable to gather enough data to provide a detailed insight at this time. The website domain address is currently registered at Ascio Technologies, Inc |
If the basic information we presented you with above is not enough, get ready to dive in much deeper!
Now that the numbers are taken care of, we can go deeper and try to analyse the website from a user's perspective. More specifically, let's see if we can identify the target audience as well as a few related websites and categories.
| Parameter | Current result | Assessment |
|---|---|---|
| Related categories | Regional Europe United Kingdom Business and Economy Financial Services Personal Finance Friendly Societies |
The website falls into one or all of these categories, and, obviously, these are the areas of interest for the target audience. |
| Alternative websites | admiral.com directline.com churchill.com morethan.com hastingsdirect.com |
These websites fall into the same categories as lv.com, more or less. By extension, they compete with the analysed website for the same target audience. |
Trying to acquire very accurate visitor data is immensely difficult and can only be done when given direct access to the server. However, there are ways to get approximate numbers.
The numbers themselves probably say enough, but we'll add some insight where possible.
| Parameter | Current result | Assessment |
|---|---|---|
| Approximate time on site | 4:18 | Wow, that's a great average result! The website must have some incredible content to keep visitors occupied. |
ALEXA rating is based on the number of visitors a given page receives. The higher the visitor count, the higher the rating. Currently, ALEXA has over 4 million websites indexed. If you sense cynicism in our words, you're not mistaken - we think Alexa rating is overrated, to put it mildly. A website's worth (and contextual popularity) is more than the sum of the views. So take the rank with a grain of salt.
QUANTCAST is a data processing company that mostly gathers information for advertising companies. It specializes in real-time audience analysis and, as you may have gathered, is really quite similar to Alexa, if perhaps not as infamous. To our knowledge, the company has rated and ranked approximately 111820088 websites so far. There is always a caveat with these sort of ranking systems - they don't really take any context into account. As such, their usefulness is debatable at best. Don't overthink this rank - it's just a number, really.
Servers are physical storage devices that contain all the files and databases associated with a specific website, sometimes more than one. At times, a server makes up several virtual devices - separate servers used for shared hosting (tends to be cheaper). Entering website address into the address bar of your browser starts the request process during which your browser contacts the server and asks for specific files and database entries in order to display the requested website.
What follows is certainly very geeky, but informative for the knowing. Dig in:
| Header detail |
|---|
HTTP/1.1 200 OK Cache-Control: private, max-age=3600 Content-Type: text/html; charset=utf-8 Last-Modified: Wed, 07 Jun 2017 10:46:47 GMT Vary: Accept-Encoding Set-Cookie: c5Session=eritfb5i25e1lny5isi1zxku; path=/; secure; HttpOnly Date: Mon, 12 Jun 2017 23:30:37 GMT Connection: close Content-Length: 108713 Set-Cookie: f5_cspm=1234; |
| WHOIS |
|---|
Whois Server Version 2.0
Domain names in the .com and .net domains can now be registered
with many different competing registrars. Go to http://www.internic.net
for detailed information.
Domain Name: LV.COM
Registrar: ASCIO TECHNOLOGIES, INC. DANMARK - FILIAL AF ASCIO TECHNOLOGIES, INC. USA
Sponsoring Registrar IANA ID: 106
Whois Server: whois.ascio.com
Referral URL: http://www.ascio.com
Name Server: NS1.NETNAMES.NET
Name Server: NS2.NETNAMES.NET
Name Server: NS5.NETNAMES.NET
Name Server: NS6.NETNAMES.NET
Name Server: NS7.NETNAMES.NET
Name Server: NS8.NETNAMES.NET
Status: clientDeleteProhibited https://icann.org/epp#clientDeleteProhibited
Status: clientTransferProhibited https://icann.org/epp#clientTransferProhibited
Status: clientUpdateProhibited https://icann.org/epp#clientUpdateProhibited
Updated Date: 10-jan-2012
Creation Date: 26-apr-1995
Expiration Date: 27-apr-2021
>>> Last update of whois database: Wed, 03 May 2017 19:56:48 GMT <<<
For more information on Whois status codes, please visit https://icann.org/epp
NOTICE: The expiration date displayed in this record is the date the
registrar's sponsorship of the domain name registration in the registry is
currently set to expire. This date does not necessarily reflect the expiration
date of the domain name registrant's agreement with the sponsoring
registrar. Users may consult the sponsoring registrar's Whois database to
view the registrar's reported date of expiration for this registration.
TERMS OF USE: You are not authorized to access or query our Whois
database through the use of electronic processes that are high-volume and
automated except as reasonably necessary to register domain names or
modify existing registrations; the Data in VeriSign Global Registry
Services' ("VeriSign") Whois database is provided by VeriSign for
information purposes only, and to assist persons in obtaining information
about or related to a domain name registration record. VeriSign does not
guarantee its accuracy. By submitting a Whois query, you agree to abide
by the following terms of use: You agree that you may use this Data only
for lawful purposes and that under no circumstances will you use this Data
to: (1) allow, enable, or otherwise support the transmission of mass
unsolicited, commercial advertising or solicitations via e-mail, telephone,
or facsimile; or (2) enable high volume, automated, electronic processes
that apply to VeriSign (or its computer systems). The compilation,
repackaging, dissemination or other use of this Data is expressly
prohibited without the prior written consent of VeriSign. You agree not to
use electronic processes that are automated and high-volume to access or
query the Whois database except as reasonably necessary to register
domain names or modify existing registrations. VeriSign reserves the right
to restrict your access to the Whois database in its sole discretion to ensure
operational stability. VeriSign may restrict or terminate your access to the
Whois database for failure to abide by these terms of use. VeriSign
reserves the right to modify these terms at any time.
The Registry database contains ONLY .COM, .NET, .EDU domains and
Registrars.
Domain Name: lv.com
Registry Domain ID: 686_DOMAIN_COM-VRSN
Registrar WHOIS Server: whois.ascio.com
Registrar URL: http://www.ascio.com
Updated Date: 2016-10-26T12:16:00Z
Creation Date: 1995-04-26T00:00:00Z
Registrar Registration Expiration Date: 2021-04-27T04:00:00Z
Registrar: Ascio Technologies, Inc
Registrar IANA ID: 106
Registrar Abuse Contact Email:
Registrar Abuse Contact Phone: +44.2070159370
For more information on Whois status codes, please visit https://icann.org/epp
Domain Status: OK
Registry Registrant ID:
Registrant Name: Liverpool Victoria
Registrant Organization: Liverpool Victoria Friendly Society Ltd
Registrant Street: County Gates
Registrant Street: Bournemouth
Registrant City: Bournemouth
Registrant State/Province: .
Registrant Postal Code: BH1 2NF
Registrant Country: GB
Registrant Phone: +44.1202292333
Registrant Phone Ext:
Registrant Fax:
Registrant Fax Ext:
Registrant Email:
Registry Admin ID:
Admin Name: Liverpool Victoria
Admin Organization: Liverpool Victoria Friendly Society Ltd
Admin Street: County Gates
Admin Street: Bournemouth
Admin City: Bournemouth
Admin State/Province: .
Admin Postal Code: BH1 2NF
Admin Country: GB
Admin Phone: +44.1202292333
Admin Phone Ext:
Admin Fax:
Admin Fax Ext:
Admin Email:
Registry Tech ID:
Tech Name: Liverpool Victoria Liverpool Victoria
Tech Organization: Liverpool Victoria Friendly Society
Tech Street: Bournemouth
Tech City: Bournemouth
Tech State/Province: Dorset
Tech Postal Code: BH1 2NF
Tech Country: GB
Tech Phone: +45.22261941
Tech Phone Ext:
Tech Fax:
Tech Fax Ext:
Tech Email:
Name Server: ns1.netnames.net
Name Server: ns2.netnames.net
Name Server: ns5.netnames.net
Name Server: ns6.netnames.net
Name Server: ns7.netnames.net
Name Server: ns8.netnames.net
DNSSEC: unsigned
URL of the ICANN WHOIS Data Problem Reporting System: http://wdprs.internic.net/
>>> Last update of WHOIS database: 2017-05-03T19:56:58 UTC <<<
The data in Ascio Technologies' WHOIS database is provided
by Ascio Technologies for information purposes only. By submitting
a WHOIS query, you agree that you will use this data only for lawful
purpose. In addition, you agree not to:
(a) use the data to allow, enable, or otherwise support any marketing
activities, regardless of the medium used. Such media include but are
not limited to e-mail, telephone, facsimile, postal mail, SMS, and
wireless alerts; or
(b) use the data to enable high volume, automated, electronic processes
that sendqueries or data to the systems of any Registry Operator or
ICANN-Accredited registrar, except as reasonably necessary to register
domain names or modify existing registrations.
(c) sell or redistribute the data except insofar as it has been
incorporated into a value-added product or service that does not permit
the extraction of a substantial portion of the bulk data from the value-added
product or service for use by other parties.
Ascio Technologies reserves the right to modify these terms at any time.
Ascio Technologies cannot guarantee the accuracy of the data provided.
By accessing and using Ascio Technologies WHOIS service, you agree to these terms. |
Now that you are hopefully done with lv.com, we invite you to read more of our in-depth reports. Try entering a new domain address in the search form at the top of this page, or on the homepage. Alternatively, refer to this list for more website overviews:
We have found so many alternative TLD extensions for lv.com. Here is the full list with 580 entries:
The following list of most frequent domain address mistypes associated with lv.com contains at least 700 entries: