Look through the key statistics analysis before diving in deeper into our report:
| Parameter | Current result | Assessment |
|---|---|---|
| Meta title | Lightning Lab | New Zealand's Business Accelerator | As meta title is a ranking factor, it's quite important to stick to search engine recommended length of aroun 50-60 characters. This website's meta title is 50 characters long. |
| Description | Lightning Lab is a four-month, mentor-intensive, business acceleration programme running across New Zealand. | This meta description is 108 characters in length. Google suggests up to 320 characters at the very most to make sure the whole meta description is visible in search results page. |
| Site speed | Around 2.75 seconds | Website ranking and usability can be greatly improved by reducing the time it takes to load it. |
| Alexa global rank | 3297721, as last checked | Based on Alexa Global, we can assume the website is not very popular. Mind you, Alexa's worth is questionable at best. |
| Links on homepage | Around 61 links | This is a well-judged amount of links for a homepage. |
| Backlinks amount | Approximately 74 | The number of backlinks seems awfully low. If possible, the webmaster should work towards building more through quality content and public awareness. |
| HTML size | 134.7KB | Ah. Well. We were hoping for better results... We would urge the website owners to improve load speed as soon as possible. |
| Website host server overview | Server status: online. Server IP address for this website is 103.16.181.27. | We apologize, but for some reason we were unable to gather enough data to provide a detailed insight at this time. |
If the basic information we presented you with above is not enough, get ready to dive in much deeper!
Now that the numbers are taken care of, we can go deeper and try to analyse the website from a user's perspective. More specifically, let's see if we can identify the target audience as well as a few related websites and categories.
| Parameter | Current result | Assessment |
|---|---|---|
| Alternative websites | creativehq.co.nz startupweekend.co.nz nzstartups.com sotw.nz nzfintech.kiwi |
These websites fall into the same categories as lightninglab.co.nz, more or less. By extension, they compete with the analysed website for the same target audience. |
Trying to acquire very accurate visitor data is immensely difficult and can only be done when given direct access to the server. However, there are ways to get approximate numbers.
The numbers themselves probably say enough, but we'll add some insight where possible.
| Parameter | Current result | Assessment |
|---|---|---|
| Approximate time on site | 2:36 | Pretty good for an average time spent, wouldn't you say? |
ALEXA rating is based on the number of visitors a given page receives. The higher the visitor count, the higher the rating. Currently, ALEXA has over 4 million websites indexed. If you sense cynicism in our words, you're not mistaken - we think Alexa rating is overrated, to put it mildly. A website's worth (and contextual popularity) is more than the sum of the views. So take the rank with a grain of salt.
Servers are physical storage devices that contain all the files and databases associated with a specific website, sometimes more than one. At times, a server makes up several virtual devices - separate servers used for shared hosting (tends to be cheaper). Entering website address into the address bar of your browser starts the request process during which your browser contacts the server and asks for specific files and database entries in order to display the requested website.
What follows is certainly very geeky, but informative for the knowing. Dig in:
| Header detail |
|---|
HTTP/1.1 200 OK Date: Wed, 24 May 2017 18:02:14 GMT Server: Apache/2.4.10 (Debian) Link: <http://www.lightninglab.co.nz/wp-json/>; rel="https://api.w.org/" Link: <http://www.lightninglab.co.nz/>; rel=shortlink Vary: Accept-Encoding Transfer-Encoding: chunked Content-Type: text/html; charset=UTF-8 |
| WHOIS |
|---|
version: 8.0 query_datetime: 2017-07-12T22:43:14+12:00 domain_name: lightninglab.co.nz query_status: 200 Active domain_dateregistered: 2012-04-05T16:07:39+12:00 domain_datebilleduntil: 2018-04-05T16:07:39+12:00 domain_datelastmodified: 2017-04-09T16:58:52+12:00 domain_delegaterequested: yes domain_signed: no registrar_name: iwantmyname registrar_address1: PO Box 11671 registrar_city: Wellington registrar_postalcode: 6142 registrar_country: NZ (NEW ZEALAND) registrar_phone: +64 6 8880031 registrar_fax: +64 6 8880031 registrar_email: registrant_contact_name: Creative HQ registrant_contact_address1: Level 1, 7 Dixon Street registrant_contact_city: Wellington registrant_contact_postalcode: 6011 registrant_contact_country: NZ (NEW ZEALAND) registrant_contact_phone: +64 43814440 registrant_contact_email: admin_contact_name: Rebecca Hill admin_contact_address1: 50 Manner Street admin_contact_city: Wellington admin_contact_province: Wellington admin_contact_postalcode: 6011 admin_contact_country: NZ (NEW ZEALAND) admin_contact_phone: +64 123123123 admin_contact_email: technical_contact_name: Rebecca Hill technical_contact_address1: 50 Manner Street technical_contact_city: Wellington technical_contact_province: Wellington technical_contact_postalcode: 6011 technical_contact_country: NZ (NEW ZEALAND) technical_contact_phone: +64 123123123 technical_contact_email: ns_name_01: ns2.iwantmyname.net ns_name_02: ns4.iwantmyname.net ns_name_03: ns1.iwantmyname.net ns_name_04: ns3.iwantmyname.net |
Now that you are hopefully done with lightninglab.co.nz, we invite you to read more of our in-depth reports. Try entering a new domain address in the search form at the top of this page, or on the homepage. Alternatively, refer to this list for more website overviews:
We have found so many alternative TLD extensions for lightninglab.co.nz. Here is the full list with 580 entries:
The following list of most frequent domain address mistypes associated with lightninglab.co.nz contains at least 1235 entries: