Look through the key statistics analysis before diving in deeper into our report:
| Parameter | Current result | Assessment |
|---|---|---|
| Meta title | Recipe Box | Fresh Ingredients for Easy Recipes | As meta title is a ranking factor, it's quite important to stick to search engine recommended length of aroun 50-60 characters. This website's meta title is 47 characters long. |
| Description | Make home cooking easy with our food boxes! Full of easy recipes and fresh delicious food conveniently delivered to your door. | This meta description is 126 characters in length. Google suggests up to 320 characters at the very most to make sure the whole meta description is visible in search results page. |
| <meta> keywords | cooking, HelloFresh | Strangely enough, meta keywords still seem to be used. We would not go down that road unless very carefully - meta keywords have not been known as a positive ranking factor for a while now. |
| Site speed | Around 1.958 seconds | Website ranking and usability can be greatly improved by reducing the time it takes to load it. |
| Alexa global rank | 74398, as last checked | According to Alexa and the Global rank, the site is quite well known. |
| Quantcast | Current rank, according to our database, is at 104850 | The website seems to enjoy good popularity, according to Quantcast. |
| Links on homepage | Around 137 links | This is a well-judged amount of links for a homepage. |
| Backlinks amount | Approximately 213 | A good amount of backlinks. |
| HTML size | 549.5KB | Ah. Well. We were hoping for better results... We would urge the website owners to improve load speed as soon as possible. |
| Website host server overview | Server status: online. Server IP address for this website is 54.230.202.189. | We apologize, but for some reason we were unable to gather enough data to provide a detailed insight at this time. |
If the basic information we presented you with above is not enough, get ready to dive in much deeper!
Now that the numbers are taken care of, we can go deeper and try to analyse the website from a user's perspective. More specifically, let's see if we can identify the target audience as well as a few related websites and categories.
| Parameter | Current result | Assessment |
|---|---|---|
| Alternative websites | gousto.co.uk hellofresh.ca hellofresh.com.au hellofresh.com mindfulchef.com |
These websites fall into the same categories as hellofresh.co.uk, more or less. By extension, they compete with the analysed website for the same target audience. |
Website safety – both in terms of malicious actions as well as of the content itself – is a key factor that should not be underestimated. With not only viruses, but also harmful and hateful articles and opinions aplenty, it's important to protect our computers and friends and family from any harm.
Trying to acquire very accurate visitor data is immensely difficult and can only be done when given direct access to the server. However, there are ways to get approximate numbers.
The numbers themselves probably say enough, but we'll add some insight where possible.
| Parameter | Current result | Assessment |
|---|---|---|
| Approximate time on site | 4:06 | Wow, that's a great average result! The website must have some incredible content to keep visitors occupied. |
ALEXA rating is based on the number of visitors a given page receives. The higher the visitor count, the higher the rating. Currently, ALEXA has over 4 million websites indexed. If you sense cynicism in our words, you're not mistaken - we think Alexa rating is overrated, to put it mildly. A website's worth (and contextual popularity) is more than the sum of the views. So take the rank with a grain of salt.
QUANTCAST is a data processing company that mostly gathers information for advertising companies. It specializes in real-time audience analysis and, as you may have gathered, is really quite similar to Alexa, if perhaps not as infamous. To our knowledge, the company has rated and ranked approximately 5769470 websites so far. There is always a caveat with these sort of ranking systems - they don't really take any context into account. As such, their usefulness is debatable at best. Don't overthink this rank - it's just a number, really.
Servers are physical storage devices that contain all the files and databases associated with a specific website, sometimes more than one. At times, a server makes up several virtual devices - separate servers used for shared hosting (tends to be cheaper). Entering website address into the address bar of your browser starts the request process during which your browser contacts the server and asks for specific files and database entries in order to display the requested website.
What follows is certainly very geeky, but informative for the knowing. Dig in:
| Header detail |
|---|
HTTP/1.1 200 OK Content-Type: text/html; charset=utf-8 Transfer-Encoding: chunked Connection: keep-alive Server: nginx/1.10.0 (Ubuntu) Date: Fri, 12 May 2017 02:21:48 GMT Set-Cookie: PHPSESSID=r254gdo9m57751u024f6viqn66; expires=Fri, 19-May-2017 02:21:47 GMT; Max-Age=604800; path=/ Expires: Thu, 19 Nov 1981 08:52:00 GMT Cache-Control: no-store, no-cache, must-revalidate, post-check=0, pre-check=0 Pragma: no-cache Set-Cookie: hf_experiments=W10%3D; expires=Sat, 12-May-2018 02:21:47 GMT; Max-Age=31536000; path=/ Set-Cookie: locale=en-GB; expires=Sun, 11-Jun-2017 02:21:47 GMT; Max-Age=2592000; path=/ Content-Language: en X-Backend-Server: intfood020.live.hellofresh.io Strict-Transport-Security: max-age=31536000 X-Frame-Options: SAMEORIGIN X-XSS-Protection: 1; mode=block Access-Control-Allow-Origin: https://blog.hellofresh.co.uk Access-Control-Allow-Methods: GET, POST, OPTIONS Access-Control-Allow-Headers: Origin, Host, Accept, Content-Type, Authorization, X-Requested-With Access-Control-Max-Age: 86400 Access-Control-Allow-Credentials: true Vary: Accept-Encoding X-Cache: Miss from cloudfront Via: 1.1 8cd0e1b054d4e5083057646da4909e74.cloudfront.net (CloudFront) X-Amz-Cf-Id: 7aAXNHX5kyrTCgdSV786UOLG9dwMJ-rKq8fbBqDj2BsTz5g-HUXsyQ== |
| WHOIS |
|---|
Domain name: hellofresh.co.uk Registrant: HelloFresh GmbH Registrant type: Unknown Registrant's address: Saarbrueckerstr 37a Berlin 10405 Germany Data validation: Nominet was not able to match the registrant's name and/or address against a 3rd party source on 28-Apr-2016 Registrar: Gandi [Tag = GANDI] URL: http://www.gandi.net Relevant dates: Registered on: 05-Dec-2011 Expiry date: 05-Dec-2017 Last updated: 28-Apr-2016 Registration status: Registered until expiry date. Name servers: ns-1467.awsdns-55.org ns-1666.awsdns-16.co.uk 205.251.198.130 ns-70.awsdns-08.com ns-716.awsdns-25.net WHOIS lookup made at 01:11:34 10-May-2017 -- This WHOIS information is provided for free by Nominet UK the central registry for .uk domain names. This information and the .uk WHOIS are: Copyright Nominet UK 1996 - 2017. You may not access the .uk WHOIS or use any data from it except as permitted by the terms of use available in full at http://www.nominet.uk/whoisterms, which includes restrictions on: (A) use of the data for advertising, or its repackaging, recompilation, redistribution or reuse (B) obscuring, removing or hiding any or all of this notice and (C) exceeding query rate or volume limits. The data is provided on an 'as-is' basis and may lag behind the register. Access may be withdrawn or restricted at any time. |
Now that you are hopefully done with hellofresh.co.uk, we invite you to read more of our in-depth reports. Try entering a new domain address in the search form at the top of this page, or on the homepage. Alternatively, refer to this list for more website overviews:
We have found so many alternative TLD extensions for hellofresh.co.uk. Here is the full list with 580 entries:
The following list of most frequent domain address mistypes associated with hellofresh.co.uk contains at least 1242 entries: