Look through the key statistics analysis before diving in deeper into our report:
| Parameter | Current result | Assessment |
|---|---|---|
| Meta title | Official Ferrari website | As meta title is a ranking factor, it's quite important to stick to search engine recommended length of aroun 50-60 characters. This website's meta title is 24 characters long. |
| Description | All the official Ferrari brand content: dedicated websites for our cars, sporting activities and official products from the Store | This meta description is 129 characters in length. Google suggests up to 320 characters at the very most to make sure the whole meta description is visible in search results page. |
| <meta> keywords | Official Ferrari Sites, Ferrari Sites, Ferrari Portals, Ferrari Brand, Brand, Enzo Ferrari, cars, sports, Scuderia Ferrari, Formula 1, Maranello, Prancing Horse, Prancing Horse | Strangely enough, meta keywords still seem to be used. We would not go down that road unless very carefully - meta keywords have not been known as a positive ranking factor for a while now. |
| Site speed | Around 2.081 seconds | Website ranking and usability can be greatly improved by reducing the time it takes to load it. |
| Alexa global rank | 19933, as last checked | According to Alexa and the Global rank, the site is quite well known. |
| Quantcast | Current rank, according to our database, is at 11713 | The website is very well known according to QUANTCAST. |
| Links on homepage | Around 82 links | This is a well-judged amount of links for a homepage. |
| Backlinks amount | Approximately 4538 | Such a great number of backlinks! |
| HTML size | 2.5KB | Ah. Well. We were hoping for better results... We would urge the website owners to improve load speed as soon as possible. |
| Website host server overview | Server status: online. Server IP address for this website is 165.225.156.130. | We apologize, but for some reason we were unable to gather enough data to provide a detailed insight at this time. |
If the basic information we presented you with above is not enough, get ready to dive in much deeper!
Now that the numbers are taken care of, we can go deeper and try to analyse the website from a user's perspective. More specifically, let's see if we can identify the target audience as well as a few related websites and categories.
| Parameter | Current result | Assessment |
|---|---|---|
| Related categories | Business and Industry Autos and Vehicles Sports > Soccer Autos and Vehicles > Automotive Industry |
The website falls into one or all of these categories, and, obviously, these are the areas of interest for the target audience. |
| Alternative websites | lamborghini.com ferraridealers.com mclaren.com dupontregistry.com astonmartin.com |
These websites fall into the same categories as ferrari.com, more or less. By extension, they compete with the analysed website for the same target audience. |
| Possibly visited | media.daimler.com db11.astonmartin.com dcfc.co.uk lamborghini.com maseratiusa.com |
The people that visit ferrari.com also seem to have a marked interest in these websites. |
Trying to acquire very accurate visitor data is immensely difficult and can only be done when given direct access to the server. However, there are ways to get approximate numbers.
The numbers themselves probably say enough, but we'll add some insight where possible.
| Parameter | Current result | Assessment |
|---|---|---|
| Approximate traffic per month | 3.05M | Without taking the target audience context into account, we'd say the website's not that popular. We do urge you to make your own conclusions, though. |
| Delta of monthly traffic | +32.15% | The traffic has grown over the last month. |
| Approximate time on site | 3:18 | Wow, that's a great average result! The website must have some incredible content to keep visitors occupied. |
| ferrari.com Visitor Bounce Rate | 42.56% | This is the final search stop for a lot of visitors. |
ALEXA rating is based on the number of visitors a given page receives. The higher the visitor count, the higher the rating. Currently, ALEXA has over 4 million websites indexed. If you sense cynicism in our words, you're not mistaken - we think Alexa rating is overrated, to put it mildly. A website's worth (and contextual popularity) is more than the sum of the views. So take the rank with a grain of salt.
QUANTCAST is a data processing company that mostly gathers information for advertising companies. It specializes in real-time audience analysis and, as you may have gathered, is really quite similar to Alexa, if perhaps not as infamous. To our knowledge, the company has rated and ranked approximately 29230091 websites so far. There is always a caveat with these sort of ranking systems - they don't really take any context into account. As such, their usefulness is debatable at best. Don't overthink this rank - it's just a number, really.
Servers are physical storage devices that contain all the files and databases associated with a specific website, sometimes more than one. At times, a server makes up several virtual devices - separate servers used for shared hosting (tends to be cheaper). Entering website address into the address bar of your browser starts the request process during which your browser contacts the server and asks for specific files and database entries in order to display the requested website.
What follows is certainly very geeky, but informative for the knowing. Dig in:
| Header detail |
|---|
HTTP/1.1 200 OK Server: nginx Date: Sun, 23 Apr 2017 18:03:37 GMT Content-Type: text/html; charset=utf-8 Transfer-Encoding: chunked Connection: keep-alive Vary: Accept-Encoding Vary: Cookie X-UA-Compatible: IE=edge,chrome=1 Access-Control-Allow-Origin: * |
| WHOIS |
|---|
Whois Server Version 2.0
Domain names in the .com and .net domains can now be registered
with many different competing registrars. Go to http://www.internic.net
for detailed information.
Server Name: FERRARI.COMPUREDE.COM.BR
Registrar: TUCOWS DOMAINS INC.
Whois Server: whois.tucows.com
Referral URL: http://www.tucowsdomains.com
Domain Name: FERRARI.COM
Registrar: 1 API GMBH
Sponsoring Registrar IANA ID: 1387
Whois Server: whois.1api.net
Referral URL: http://www.1api.net
Name Server: NS.BARBERO.ASIA
Name Server: NS.BARBERO.DE
Name Server: NS1.BARBERO.CO.UK
Name Server: NS2.BARBERO.CO.UK
Name Server: NS4.BARBERO.CO.UK
Status: clientTransferProhibited https://icann.org/epp#clientTransferProhibited
Updated Date: 25-jan-2017
Creation Date: 28-feb-1997
Expiration Date: 01-mar-2018
>>> Last update of whois database: Mon, 24 Apr 2017 09:43:45 GMT <<<
For more information on Whois status codes, please visit https://icann.org/epp
NOTICE: The expiration date displayed in this record is the date the
registrar's sponsorship of the domain name registration in the registry is
currently set to expire. This date does not necessarily reflect the expiration
date of the domain name registrant's agreement with the sponsoring
registrar. Users may consult the sponsoring registrar's Whois database to
view the registrar's reported date of expiration for this registration.
TERMS OF USE: You are not authorized to access or query our Whois
database through the use of electronic processes that are high-volume and
automated except as reasonably necessary to register domain names or
modify existing registrations; the Data in VeriSign Global Registry
Services' ("VeriSign") Whois database is provided by VeriSign for
information purposes only, and to assist persons in obtaining information
about or related to a domain name registration record. VeriSign does not
guarantee its accuracy. By submitting a Whois query, you agree to abide
by the following terms of use: You agree that you may use this Data only
for lawful purposes and that under no circumstances will you use this Data
to: (1) allow, enable, or otherwise support the transmission of mass
unsolicited, commercial advertising or solicitations via e-mail, telephone,
or facsimile; or (2) enable high volume, automated, electronic processes
that apply to VeriSign (or its computer systems). The compilation,
repackaging, dissemination or other use of this Data is expressly
prohibited without the prior written consent of VeriSign. You agree not to
use electronic processes that are automated and high-volume to access or
query the Whois database except as reasonably necessary to register
domain names or modify existing registrations. VeriSign reserves the right
to restrict your access to the Whois database in its sole discretion to ensure
operational stability. VeriSign may restrict or terminate your access to the
Whois database for failure to abide by these terms of use. VeriSign
reserves the right to modify these terms at any time.
The Registry database contains ONLY .COM, .NET, .EDU domains and
Registrars.
Domain Name: FERRARI.COM
Registry Domain ID: 4792473_DOMAIN_COM-VRSN
Registrar WHOIS Server: whois.1api.net
Registrar URL: http://www.1api.net
Updated Date: 2017-01-25T09:04:22Z
Creation Date: 1997-02-28T05:00:00Z
Registrar Registration Expiration Date: 2018-03-01T05:00:00Z
Registrar: 1API GmbH
Registrar IANA ID: 1387
Registrar Abuse Contact Email:
Registrar Abuse Contact Phone: +49.68416984x200
Domain Status: clientTransferProhibited - http://www.icann.org/epp#clientTransferProhibited
Registry Registrant ID:
Registrant Name: Vittorio Boero
Registrant Organization: Ferrari S.p.A.
Registrant Street: Via Abetone Inferiore 4
Registrant City: Maranello
Registrant State/Province: MO
Registrant Postal Code: 41053
Registrant Country: IT
Registrant Phone: +39.0536949792
Registrant Phone Ext:
Registrant Fax: +39.0536241824
Registrant Fax Ext:
Registrant Email:
Registry Admin ID:
Admin Name: Vittorio Boero
Admin Organization: Ferrari S.p.A.
Admin Street: Via Abetone Inferiore 4
Admin City: Maranello
Admin State/Province: MO
Admin Postal Code: 41053
Admin Country: IT
Admin Phone: +39.0536949792
Admin Phone Ext:
Admin Fax: +39.0536241824
Admin Fax Ext:
Admin Email:
Registry Tech ID:
Tech Name: Domain Admin
Tech Organization: BARBERO & Associates Ltd
Tech Street: 89 Chiswick High Road
Tech City: London
Tech State/Province: City of London
Tech Postal Code: W4 2EF
Tech Country: GB
Tech Phone: +44.7803050843
Tech Phone Ext:
Tech Fax: +44.02035142702
Tech Fax Ext:
Tech Email:
Name Server: ns4.barbero.co.uk
Name Server: ns1.barbero.co.uk
Name Server: ns2.barbero.co.uk
Name Server: ns.barbero.asia
Name Server: ns.barbero.de
DNSSEC: unsigned
URL of the ICANN WHOIS Data Problem Reporting System:
http://wdprs.internic.net/
>>> Last update of WHOIS database: 2017-04-24T09:43:57Z <<<
For more information on Whois status codes, please visit https://www.icann.org/resources/pages/epp-status-codes-2014-06-16-en.
; This data is provided for information purposes, and to assist persons
; obtaining information about or related to domain name registration
; records. We do not guarantee its accuracy.
; By submitting a WHOIS query, you agree that you will use this data
; only for lawful purposes and that, under no circumstances, you will
; use this data to
; 1) allow, enable, or otherwise support the transmission of mass
; unsolicited, commercial advertising or solicitations via E-mail
; (spam); or
; 2) enable high volume, automated, electronic processes that apply
; to this WHOIS server.
; These terms may be changed without prior notice.
; By submitting this query, you agree to abide by this policy. |
Now that you are hopefully done with ferrari.com, we invite you to read more of our in-depth reports. Try entering a new domain address in the search form at the top of this page, or on the homepage. Alternatively, refer to this list for more website overviews:
We have found so many alternative TLD extensions for ferrari.com. Here is the full list with 580 entries:
The following list of most frequent domain address mistypes associated with ferrari.com contains at least 1152 entries: