Look through the key statistics analysis before diving in deeper into our report:
Parameter | Current result | Assessment |
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Meta title | Benjamin Black Goldsmiths - NZ engagement and wedding rings, custom made jewellery.. | As meta title is a ranking factor, it's quite important to stick to search engine recommended length of aroun 50-60 characters. This website's meta title is 84 characters long. |
Description | Custom made jewellery, wedding and engagement rings, made in Nelson, New Zealand. | This meta description is 81 characters in length. Google suggests up to 320 characters at the very most to make sure the whole meta description is visible in search results page. |
<meta> keywords | Nelson jeweller Jeweller Nelson Watch batteries Engagement ring Diamond ring Wedding ring Benjamin Black Benjamin Clark Money clips Cuff links Custom Jewellery NZ Nelson Bespoke | Strangely enough, meta keywords still seem to be used. We would not go down that road unless very carefully - meta keywords have not been known as a positive ranking factor for a while now. |
Site speed | Around 3.4186 seconds | Website ranking and usability can be greatly improved by reducing the time it takes to load it. |
Alexa global rank | 5879809, as last checked | Based on Alexa Global, we can assume the website is not very popular. Mind you, Alexa's worth is questionable at best. |
Links on homepage | Around 105 links | This is a well-judged amount of links for a homepage. |
Backlinks amount | Approximately 14 | The number of backlinks seems awfully low. If possible, the webmaster should work towards building more through quality content and public awareness. |
HTML size | 71.2KB | Ah. Well. We were hoping for better results... We would urge the website owners to improve load speed as soon as possible. |
Website host server overview | Server status: online. Server IP address for this website is 120.138.19.26. | We apologize, but for some reason we were unable to gather enough data to provide a detailed insight at this time. |
If the basic information we presented you with above is not enough, get ready to dive in much deeper!
Now that the numbers are taken care of, we can go deeper and try to analyse the website from a user's perspective. More specifically, let's see if we can identify the target audience as well as a few related websites and categories.
Parameter | Current result | Assessment |
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Alternative websites | louisthegoldsmith.co.nz culet.co.nz kamani.co.nz mtedenjewellers.co.nz gdwjewellery.co.nz |
These websites fall into the same categories as benjaminblack.co.nz, more or less. By extension, they compete with the analysed website for the same target audience. |
Trying to acquire very accurate visitor data is immensely difficult and can only be done when given direct access to the server. However, there are ways to get approximate numbers.
The numbers themselves probably say enough, but we'll add some insight where possible.
Parameter | Current result | Assessment |
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Approximate time on site | 5:59 | Wow, that's a great average result! The website must have some incredible content to keep visitors occupied. |
ALEXA rating is based on the number of visitors a given page receives. The higher the visitor count, the higher the rating. Currently, ALEXA has over 4 million websites indexed. If you sense cynicism in our words, you're not mistaken - we think Alexa rating is overrated, to put it mildly. A website's worth (and contextual popularity) is more than the sum of the views. So take the rank with a grain of salt.
Servers are physical storage devices that contain all the files and databases associated with a specific website, sometimes more than one. At times, a server makes up several virtual devices - separate servers used for shared hosting (tends to be cheaper). Entering website address into the address bar of your browser starts the request process during which your browser contacts the server and asks for specific files and database entries in order to display the requested website.
What follows is certainly very geeky, but informative for the knowing. Dig in:
Header detail |
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HTTP/1.1 200 OK Date: Mon, 26 Jun 2017 14:23:39 GMT Server: Apache X-Powered-By: PHP/5.3.3-7+squeeze19 Set-Cookie: frontend=usf4nso6t5m3khvjh695e9rjk5; expires=Tue, 27-Jun-2017 14:23:40 GMT; path=/; domain=www.benjaminblack.co.nz; HttpOnly Expires: Thu, 19 Nov 1981 08:52:00 GMT Cache-Control: no-store, no-cache, must-revalidate, post-check=0, pre-check=0 Pragma: no-cache X-Frame-Options: SAMEORIGIN Vary: Accept-Encoding Transfer-Encoding: chunked Content-Type: text/html; charset=UTF-8 |
WHOIS |
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version: 8.0 query_datetime: 2017-07-08T07:59:55+12:00 domain_name: benjaminblack.co.nz query_status: 200 Active domain_dateregistered: 2012-05-09T10:21:35+12:00 domain_datebilleduntil: 2018-05-09T10:21:35+12:00 domain_datelastmodified: 2017-03-31T09:56:29+13:00 domain_delegaterequested: yes domain_signed: no registrar_name: SiteName registrar_address1: P O Box 11859 registrar_address2: Ellerslie registrar_city: Auckland registrar_postalcode: 1542 registrar_country: NZ (NEW ZEALAND) registrar_phone: +64 28 25501787 registrar_fax: +64 28 25501788 registrar_email: registrant_contact_name: Benjamin Black registrant_contact_address1: 2/35 Brook St registrant_contact_city: Nelson registrant_contact_postalcode: 7010 registrant_contact_country: NZ (NEW ZEALAND) registrant_contact_phone: +64 21 1900475 registrant_contact_email: admin_contact_name: SunRoom Web Design admin_contact_address1: PO Box 512 admin_contact_city: Nelson admin_contact_postalcode: 7040 admin_contact_country: NZ (NEW ZEALAND) admin_contact_phone: +64 3 5451797 admin_contact_email: technical_contact_name: SunRoom Web Design technical_contact_address1: PO Box 512 technical_contact_city: Nelson technical_contact_postalcode: 7040 technical_contact_country: NZ (NEW ZEALAND) technical_contact_phone: +64 3 5451797 technical_contact_email: ns_name_01: ns1.sitehost.co.nz ns_name_02: ns2.sitehost.co.nz ns_name_03: ns3.sitehost.co.nz |
Now that you are hopefully done with benjaminblack.co.nz, we invite you to read more of our in-depth reports. Try entering a new domain address in the search form at the top of this page, or on the homepage. Alternatively, refer to this list for more website overviews:
We have found so many alternative TLD extensions for benjaminblack.co.nz. Here is the full list with 580 entries:
The following list of most frequent domain address mistypes associated with benjaminblack.co.nz contains at least 1230 entries: