Look through the key statistics analysis before diving in deeper into our report:
Parameter | Current result | Assessment |
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Meta title | Ancestry™ | Genealogy, Family Trees & Family History Records | As meta title is a ranking factor, it's quite important to stick to search engine recommended length of aroun 50-60 characters. This website's meta title is 60 characters long. |
Description | Discover your family history and build a family tree with the world’s largest genealogy website. Search birth records, census data, obituaries and more! | This meta description is 152 characters in length. Google suggests up to 320 characters at the very most to make sure the whole meta description is visible in search results page. |
Site speed | Around 1.752 seconds | Website ranking and usability can be greatly improved by reducing the time it takes to load it. |
Alexa global rank | 9882, as last checked | Based on information provided by Alexa, we can assume the website is well known. |
Quantcast | Current rank, according to our database, is at 6131 | The website is very well known according to QUANTCAST. |
Links on homepage | Around 32 links | This is a well-judged amount of links for a homepage. |
Backlinks amount | Approximately 1459 | Such a great number of backlinks! |
HTML size | 53.8KB | Ah. Well. We were hoping for better results... We would urge the website owners to improve load speed as soon as possible. |
Website host server overview | Server status: online. Server IP address for this website is 66.43.22.170. | We apologize, but for some reason we were unable to gather enough data to provide a detailed insight at this time. |
If the basic information we presented you with above is not enough, get ready to dive in much deeper!
Now that the numbers are taken care of, we can go deeper and try to analyse the website from a user's perspective. More specifically, let's see if we can identify the target audience as well as a few related websites and categories.
Parameter | Current result | Assessment |
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Related categories | People and Society > Genealogy Law and Government > Government Business and Industry News and Media > Newspapers |
The website falls into one or all of these categories, and, obviously, these are the areas of interest for the target audience. |
Alternative websites | ancestry.com.au findmypast.co.uk wikitree.com ancestry.ca myheritage.com |
These websites fall into the same categories as ancestry.co.uk, more or less. By extension, they compete with the analysed website for the same target audience. |
Possibly visited | freebmd.org.uk gro.gov.uk scotlandspeople.gov.uk findmypast.co.uk iphas.co.uk |
The people that visit ancestry.co.uk also seem to have a marked interest in these websites. |
Trying to acquire very accurate visitor data is immensely difficult and can only be done when given direct access to the server. However, there are ways to get approximate numbers.
The numbers themselves probably say enough, but we'll add some insight where possible.
Parameter | Current result | Assessment |
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Approximate traffic per month | 6.86M | Without taking the target audience context into account, we'd say the website's not that popular. We do urge you to make your own conclusions, though. |
Delta of monthly traffic | -16.87% | Visitor amount has decreased somewhat over the past month when compared to the month before that. |
Approximate time on site | 15:16 | Wow, that's a great average result! The website must have some incredible content to keep visitors occupied. |
ancestry.co.uk Visitor Bounce Rate | 40.02% | A alrge portion of visitors find what they are looking for on this website. |
ALEXA rating is based on the number of visitors a given page receives. The higher the visitor count, the higher the rating. Currently, ALEXA has over 4 million websites indexed. If you sense cynicism in our words, you're not mistaken - we think Alexa rating is overrated, to put it mildly. A website's worth (and contextual popularity) is more than the sum of the views. So take the rank with a grain of salt.
QUANTCAST is a data processing company that mostly gathers information for advertising companies. It specializes in real-time audience analysis and, as you may have gathered, is really quite similar to Alexa, if perhaps not as infamous. To our knowledge, the company has rated and ranked approximately 6167046 websites so far. There is always a caveat with these sort of ranking systems - they don't really take any context into account. As such, their usefulness is debatable at best. Don't overthink this rank - it's just a number, really.
Servers are physical storage devices that contain all the files and databases associated with a specific website, sometimes more than one. At times, a server makes up several virtual devices - separate servers used for shared hosting (tends to be cheaper). Entering website address into the address bar of your browser starts the request process during which your browser contacts the server and asks for specific files and database entries in order to display the requested website.
What follows is certainly very geeky, but informative for the knowing. Dig in:
Header detail |
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HTTP/1.1 200 OK Cache-Control: private Content-Type: text/html; charset=utf-8 Server: Microsoft-IIS/7.5 X-AspNetMvc-Version: 3.0 X-AspNet-Version: 4.0.30319 Set-Cookie: TI.SI=0; path=/ Set-Cookie: TI=5538; path=/ Set-Cookie: VARS=LCID=2057; domain=.ancestry.co.uk; expires=Fri, 01-May-2037 21:52:48 GMT; path=/ Set-Cookie: VARSESSION=S=2xRlKR%2b5tUe2Glot4BLpuA%3d%3d&SLI=0&FIRSTSESSION=1&ITT=0; domain=.ancestry.co.uk; path=/ Set-Cookie: ANCUUID=817abbb818214a49816c9c8135c4e4f4; domain=.ancestry.co.uk; expires=Fri, 01-May-2037 21:52:48 GMT; path=/ Set-Cookie: ATT=0; domain=.ancestry.co.uk; path=/ Set-Cookie: ANCATT=0; domain=.ancestry.co.uk; path=/ Set-Cookie: SAC=; domain=.ancestry.co.uk; expires=Thu, 01-May-1997 21:52:48 GMT; path=/ Set-Cookie: RMEATT=; domain=.ancestry.co.uk; expires=Thu, 01-May-1997 21:52:48 GMT; path=/ Set-Cookie: ANCSESSIONID=ee7d6f86-e361-48d8-bb5f-d33e19d34fd8; domain=.ancestry.co.uk; path=/ X-Powered-By: ASP.NET X-UA-Compatible: IE=Edge Date: Mon, 01 May 2017 21:52:48 GMT Connection: close Content-Length: 54923 |
WHOIS |
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Domain name: ancestry.co.uk Registrant: Ancestry.com Operations Inc. Trading as: Ancestry.com Operations Inc. Registrant type: Non-UK Corporation Registrant's address: 360 W. 4800 N Provo UT 84604 United States Data validation: Nominet was able to match the registrant's name and address against a 3rd party data source on 10-Dec-2012 Registered through: NetNames Limited URL: http://www.netnames.co.uk Registrar: Ascio Technologies Inc. Denmark ? filial af Ascio Technologies Inc. USA t/a Ascio Technologies inc [Tag = ASCIO] URL: http://www.ascio.com Relevant dates: Registered on: 18-Apr-1998 Expiry date: 18-Apr-2018 Last updated: 17-Apr-2016 Registration status: Registered until expiry date. Name servers: ns1.p49.dynect.net ns2.p49.dynect.net ns3.p49.dynect.net ns4.p49.dynect.net WHOIS lookup made at 10:29:51 09-May-2017 -- This WHOIS information is provided for free by Nominet UK the central registry for .uk domain names. This information and the .uk WHOIS are: Copyright Nominet UK 1996 - 2017. You may not access the .uk WHOIS or use any data from it except as permitted by the terms of use available in full at http://www.nominet.uk/whoisterms, which includes restrictions on: (A) use of the data for advertising, or its repackaging, recompilation, redistribution or reuse (B) obscuring, removing or hiding any or all of this notice and (C) exceeding query rate or volume limits. The data is provided on an 'as-is' basis and may lag behind the register. Access may be withdrawn or restricted at any time. |
Now that you are hopefully done with ancestry.co.uk, we invite you to read more of our in-depth reports. Try entering a new domain address in the search form at the top of this page, or on the homepage. Alternatively, refer to this list for more website overviews:
We have found so many alternative TLD extensions for ancestry.co.uk. Here is the full list with 580 entries:
The following list of most frequent domain address mistypes associated with ancestry.co.uk contains at least 1264 entries: