Look through the key statistics analysis before diving in deeper into our report:
Parameter | Current result | Assessment |
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Meta title | Айра. Благоустройство городских территорий.Новогоднее оформление города. | As meta title is a ranking factor, it's quite important to stick to search engine recommended length of aroun 50-60 characters. This website's meta title is 72 characters long. |
Description | "Айра" - крупнейшая в России производственная компания, осуществляющая коплексные проекты благоустройства парков и скверов и оформления городов к праздникам. Мы осуществляем праздничное оформление к Дню города, 9 мая, Новому году и другим торжественным мероприятиям. | This meta description is 266 characters in length. Google suggests up to 320 characters at the very most to make sure the whole meta description is visible in search results page. |
<meta> keywords | праздничное оформление, новогоднее оформление, зимнее оформление, оформление ко Дню Победы, оформление к 9 мая, украшение города к праздникам, оформление к праздникам, День Победы, День города, Новый год, искусственные ели, светодиодные конструкции, арт-объекты, консоли, цветники, продукция для благоустройства города | Strangely enough, meta keywords still seem to be used. We would not go down that road unless very carefully - meta keywords have not been known as a positive ranking factor for a while now. |
Site speed | Around 2.7959 seconds | Website ranking and usability can be greatly improved by reducing the time it takes to load it. |
Alexa global rank | 713987, as last checked | Based on Alexa Global, we can assume the website is not very popular. Mind you, Alexa's worth is questionable at best. |
Links on homepage | Around 287 links | This is a well-judged amount of links for a homepage. |
Backlinks amount | Approximately 40 | The number of backlinks seems awfully low. If possible, the webmaster should work towards building more through quality content and public awareness. |
HTML size | 80KB | Ah. Well. We were hoping for better results... We would urge the website owners to improve load speed as soon as possible. |
Website host server overview | Server status: online. Server IP address for this website is 5.101.152.120. | We apologize, but for some reason we were unable to gather enough data to provide a detailed insight at this time. |
If the basic information we presented you with above is not enough, get ready to dive in much deeper!
Now that the numbers are taken care of, we can go deeper and try to analyse the website from a user's perspective. More specifically, let's see if we can identify the target audience as well as a few related websites and categories.
Parameter | Current result | Assessment |
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Alternative websites | moroz-ded.ru christmass.ru kvimollaser.ru svetzavod.ru svet-c.ru |
These websites fall into the same categories as aira.ru, more or less. By extension, they compete with the analysed website for the same target audience. |
Trying to acquire very accurate visitor data is immensely difficult and can only be done when given direct access to the server. However, there are ways to get approximate numbers.
The numbers themselves probably say enough, but we'll add some insight where possible.
Parameter | Current result | Assessment |
---|---|---|
Approximate time on site | 2:27 | Pretty good for an average time spent, wouldn't you say? |
ALEXA rating is based on the number of visitors a given page receives. The higher the visitor count, the higher the rating. Currently, ALEXA has over 4 million websites indexed. If you sense cynicism in our words, you're not mistaken - we think Alexa rating is overrated, to put it mildly. A website's worth (and contextual popularity) is more than the sum of the views. So take the rank with a grain of salt.
Servers are physical storage devices that contain all the files and databases associated with a specific website, sometimes more than one. At times, a server makes up several virtual devices - separate servers used for shared hosting (tends to be cheaper). Entering website address into the address bar of your browser starts the request process during which your browser contacts the server and asks for specific files and database entries in order to display the requested website.
What follows is certainly very geeky, but informative for the knowing. Dig in:
Header detail |
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HTTP/1.1 200 OK Server: nginx-reuseport/1.11.10 Date: Thu, 22 Jun 2017 00:16:22 GMT Content-Type: text/html; charset=utf-8 Transfer-Encoding: chunked Connection: keep-alive Keep-Alive: timeout=30 Vary: Accept-Encoding X-Powered-By: PHP/5.4.45 Set-Cookie: f6974bb80cff69f1cfff96e60e8c5373=8edd64ab2394aa4528f98b5085fe44ee; path=/; HttpOnly Set-Cookie: 0b443059b9712cdc413840e2e3576e26=ru-RU; path=/ P3P: CP="NOI ADM DEV PSAi COM NAV OUR OTRo STP IND DEM" Expires: Mon, 1 Jan 2001 00:00:00 GMT Last-Modified: Thu, 22 Jun 2017 00:16:22 GMT Cache-Control: no-store, no-cache, must-revalidate, post-check=0, pre-check=0 Pragma: no-cache |
WHOIS |
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domain: AIRA.RU nserver: ns1.beget.pro. nserver: ns1.beget.ru. nserver: ns2.beget.pro. nserver: ns2.beget.ru. state: REGISTERED, DELEGATED, VERIFIED org: LLC "Aira" registrar: RU-CENTER-RU admin-contact: https://www.nic.ru/whois created: 2003-05-27T20:00:00Z paid-till: 2017-05-28T21:00:00Z free-date: 2017-06-29 source: TCI Last updated on 2017-05-18T13:01:32Z |
Now that you are hopefully done with aira.ru, we invite you to read more of our in-depth reports. Try entering a new domain address in the search form at the top of this page, or on the homepage. Alternatively, refer to this list for more website overviews:
We have found so many alternative TLD extensions for aira.ru. Here is the full list with 580 entries:
The following list of most frequent domain address mistypes associated with aira.ru contains at least 1170 entries: