Look through the key statistics analysis before diving in deeper into our report:
Parameter | Current result | Assessment |
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Meta title | As meta title is a ranking factor, it's quite important to stick to search engine recommended length of aroun 50-60 characters. This website's meta title is 94 characters long. | |
Description | 118news.com.au - Online Chinese News Portal Australia 118全球新闻网是一家总部设在悉尼的澳洲华人新闻门户网站为澳洲本地读者24小时提供最新最快的悉尼新闻、墨尔本新闻以及其他澳洲本地的商业信息,以澳洲视角出发为全球读者提供国际新闻和体育,娱乐,财经,健康等各类中文资讯。 | This meta description is 162 characters in length. Google suggests up to 320 characters at the very most to make sure the whole meta description is visible in search results page. |
<meta> keywords | 澳洲新闻在线,澳洲新闻, 华人新闻, 悉尼新闻, 国际新闻, Online Chinese News, Chinese News Australia, Chinese Online Media, Chinese Newsletter, Sydney Chinese News | Strangely enough, meta keywords still seem to be used. We would not go down that road unless very carefully - meta keywords have not been known as a positive ranking factor for a while now. |
Site speed | Around 1.8662 seconds | Website ranking and usability can be greatly improved by reducing the time it takes to load it. |
Alexa global rank | 1296093, as last checked | Based on Alexa Global, we can assume the website is not very popular. Mind you, Alexa's worth is questionable at best. |
Links on homepage | Around 254 links | This is a well-judged amount of links for a homepage. |
Backlinks amount | Approximately 18 | The number of backlinks seems awfully low. If possible, the webmaster should work towards building more through quality content and public awareness. |
HTML size | 83.2KB | Ah. Well. We were hoping for better results... We would urge the website owners to improve load speed as soon as possible. |
Website host server overview | Server status: online. Server IP address for this website is 52.65.30.5. | We apologize, but for some reason we were unable to gather enough data to provide a detailed insight at this time. |
If the basic information we presented you with above is not enough, get ready to dive in much deeper!
Now that the numbers are taken care of, we can go deeper and try to analyse the website from a user's perspective. More specifically, let's see if we can identify the target audience as well as a few related websites and categories.
Parameter | Current result | Assessment |
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Alternative websites | 118.com.au actimes.com.au newskyline.com.au sydneygo.com advatel.net |
These websites fall into the same categories as 118news.com.au, more or less. By extension, they compete with the analysed website for the same target audience. |
Trying to acquire very accurate visitor data is immensely difficult and can only be done when given direct access to the server. However, there are ways to get approximate numbers.
The numbers themselves probably say enough, but we'll add some insight where possible.
Parameter | Current result | Assessment |
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Approximate time on site | 20:11 | Wow, that's a great average result! The website must have some incredible content to keep visitors occupied. |
ALEXA rating is based on the number of visitors a given page receives. The higher the visitor count, the higher the rating. Currently, ALEXA has over 4 million websites indexed. If you sense cynicism in our words, you're not mistaken - we think Alexa rating is overrated, to put it mildly. A website's worth (and contextual popularity) is more than the sum of the views. So take the rank with a grain of salt.
Servers are physical storage devices that contain all the files and databases associated with a specific website, sometimes more than one. At times, a server makes up several virtual devices - separate servers used for shared hosting (tends to be cheaper). Entering website address into the address bar of your browser starts the request process during which your browser contacts the server and asks for specific files and database entries in order to display the requested website.
What follows is certainly very geeky, but informative for the knowing. Dig in:
Header detail |
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HTTP/1.1 200 OK Date: Thu, 29 Jun 2017 01:50:33 GMT Server: Apache/2.4.25 (Amazon) X-Powered-By: PHP/5.5.38 Set-Cookie: k8zx_2132_saltkey=S2g3c6cB; expires=Sat, 29-Jul-2017 01:50:33 GMT; Max-Age=2592000; path=/; httponly Set-Cookie: k8zx_2132_lastvisit=1498697433; expires=Sat, 29-Jul-2017 01:50:33 GMT; Max-Age=2592000; path=/ Set-Cookie: k8zx_2132_sid=Se9e0n; expires=Fri, 30-Jun-2017 01:50:33 GMT; Max-Age=86400; path=/ Set-Cookie: k8zx_2132_lastact=1498701033%09plugin.php%09; expires=Fri, 30-Jun-2017 01:50:33 GMT; Max-Age=86400; path=/ Set-Cookie: k8zx_2132_sid=Se9e0n; expires=Fri, 30-Jun-2017 01:50:33 GMT; Max-Age=86400; path=/ Vary: Accept-Encoding Connection: close Transfer-Encoding: chunked Content-Type: text/html; charset=gbk |
WHOIS |
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BLACKLISTED: You have exceeded the query limit for your network or IP address and have been blacklisted. |
Now that you are hopefully done with 118news.com.au, we invite you to read more of our in-depth reports. Try entering a new domain address in the search form at the top of this page, or on the homepage. Alternatively, refer to this list for more website overviews:
We have found so many alternative TLD extensions for 118news.com.au. Here is the full list with 580 entries:
The following list of most frequent domain address mistypes associated with 118news.com.au contains at least 1148 entries: